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~isPartOf:"Journal of retailing and consumer services"
~subject:"Internet marketing"
~subject:"Social Web"
~subject:"United States"
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Internet marketing
Social Web
United States
Consumer behaviour
1,929
Konsumentenverhalten
1,929
Einzelhandel
466
Retail trade
466
Beziehungsmarketing
459
Relationship marketing
459
Online retailing
335
Online-Handel
335
Customer satisfaction
319
Kundenzufriedenheit
319
Brand management
251
Markenführung
251
Dienstleistungsqualität
230
Service quality
230
Brand image
223
Markenimage
223
Social web
170
E-commerce
157
Electronic Commerce
156
Brand
150
Markenartikel
147
Online-Marketing
146
Emotion
125
Confidence
105
Vertrauen
105
Viral marketing
102
Virales Marketing
102
Food retailing
101
Lebensmitteleinzelhandel
101
Innovation adoption
78
Luxury goods
78
Luxusgüter
78
Distribution channel
77
Innovationsakzeptanz
77
Vertriebsweg
77
USA
71
Advertising effects
67
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245
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311
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311
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311
Conference paper
1
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1
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English
311
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Park, Jungkun
6
Rana, Nripendra P.
5
Carpenter, Jason M.
4
Dwivedi, Yogesh Kumar
4
Kumar, Jitender
4
Pookulangara, Sanjukta
4
Akram, Umair
3
Dhir, Amandeep
3
Duan, Yongrui
3
Hyun, Hyowon
3
Khan, Imran
3
Liébana-Cabanillas, Francisco
3
Septianto, Felix
3
Yang, Kiseol
3
Abbasi, Amir Zaib
2
Alalwan, Ali Abdallah
2
Algharabat, Raed
2
Alnawas, Ibrahim
2
Ansari, Aisha Rehman
2
Ashfaq, Muhammad
2
Baier, Daniel
2
Bailey, Ainsworth Anthony
2
Barta, Sergio
2
Belanche, Daniel
2
Bonifield, Carolyn M.
2
Brosdahl, Deborah J. C.
2
Carlson, Jamie
2
Chang, Ya Ping
2
Cheung, Man Lai
2
Davis, Robert
2
Eugene Cheng-xi Aw
2
Feng, Yixuan
2
Fernandes, Semila Fenelly
2
Flavián, Marta
2
Gauzente, Claire
2
Goldsmith, Ronald E.
2
Hall-Phillips, Adrienne
2
Han, Xiaoyun
2
Hua, Lian-Lian
2
Ishaq, Muhammad Ishtiaq
2
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Published in...
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Journal of retailing and consumer services
Journal of business research : JBR
344
Working paper / National Bureau of Economic Research, Inc.
248
Journal of consumer research : JCR ; an interdisciplinary bimonthly
159
International journal of internet marketing and advertising : IJIMA
145
Psychology & marketing
112
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
111
International journal of hospitality management
109
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
100
Journal of marketing communications
93
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
91
International journal of consumer studies
88
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
86
Journal of fashion marketing and management
81
Journal of internet commerce
79
The journal of product & brand management
78
International journal of advertising : the review of marketing communications
77
Technological forecasting & social change : an international journal
71
International journal of electronic marketing and retailing : IJEMR
69
Journal of promotion management : innovations in planning and applied research
66
Journal of international consumer marketing
62
Journal of electronic commerce research : JECR
61
The journal of consumer marketing
60
Journal of marketing
58
Management science : journal of the Institute for Operations Research and the Management Sciences
55
Journal of the Academy of Marketing Science
53
NBER working paper series
53
Asia Pacific journal of marketing and logistics
52
Journal of travel and tourism marketing
52
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
51
Journal of advertising research
51
Cogent business & management
50
Electronic commerce research
50
The journal of brand management : an international journal
50
Information systems research : ISR
49
International journal of advertising : the quarterly review of marketing communications
49
Journal of hospitality marketing & management
49
Young consumers : insight and ideas for responsible marketers
49
Journal of marketing management : MM
48
International journal of retail & distribution management
47
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ECONIS (ZBW)
311
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1
Social commerce and buying intention post COVID-19 : evidence from a hybrid approach based on SEM - fsQCA
Elshaer, Ibrahim A.
;
Alrawad, Mahmaod
;
Lutfi, Abdalwali
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460785
Saved in:
2
Attention marketing in fragmented entertainment : how advertising embedding influences purchase decision in short-form video apps
Yin, Xicheng
;
Li, Jing
;
Si, Hongyun
;
Wu, Peng
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014460820
Saved in:
3
When digital celebrity talks to you : how human-like virtual influencers satisfy consumer's experience through social presence on social media endorsements
Kim, Hyojung
;
Park, Minjung
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460831
Saved in:
4
Mere copycat? : the effects of human versus human-like virtual influencers on brand endorsement effectiveness : a moderated serial-mediation model
Qi, Zhou
;
Li, Bin
;
Li, Huajun
;
Lei, Yueqiu
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014460856
Saved in:
5
Can sharing with others whom consumers can't see increase their sense of community? : an examination of social presence on sharing platforms
Woo, Hongjoo
;
Shin, Daeun Chloe
;
Kim, Naeun
;
Tong, Zhenghao
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460867
Saved in:
6
Holding on to your memories : factors influencing social media hoarding behaviour
Vinoi, Nivin
;
Shankar, Amit
;
Khalil, Ashraf
;
Mehrotra, Ankit
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460870
Saved in:
7
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
8
How do social media influencers induce the urge to buy impulsively? : social commerce context
Shamim, Komal
;
Azam, Muhammad
;
Islam, Tahir
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014462162
Saved in:
9
Beyond weekdays : the impact of the weekend effect on eWOM of hedonic product
Du, Jiangang
;
Zhu, Liya
;
Ma, Yuanning
;
Zhang, Yu
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014462181
Saved in:
10
"Informers" or "entertainers" : the effect of social media influencers on consumers' green consumption
Zhao, Xiaowen
;
Zhu, Zhenzhong
;
Shan, Minghui
;
Cao, Rui
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014462187
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