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~isPartOf:"Journal of retailing and consumer services"
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Consumer behaviour
945
Konsumentenverhalten
945
Relationship marketing
583
Beziehungsmarketing
582
Einzelhandel
348
Retail trade
348
Customer satisfaction
317
Kundenzufriedenheit
317
Brand management
286
Markenführung
286
Dienstleistungsqualität
241
Service quality
241
Online retailing
202
Online-Handel
202
Brand image
194
Markenimage
194
Internet marketing
183
Online-Marketing
182
Social Web
155
Social web
155
Brand
146
Markenartikel
144
Distribution channel
126
Vertriebsweg
126
Viral marketing
122
Virales Marketing
122
E-commerce
105
Electronic Commerce
105
Emotion
80
Marketing management
79
Marketingmanagement
79
Confidence
75
Customer service
75
Vertrauen
75
Kundenservice
74
Ladengestaltung
70
Store design
70
Customer integration
65
Kundenintegration
65
Advertising effects
48
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14
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1,281
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4
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Collection of articles of several authors
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1,281
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Prentice, Catherine
18
Park, Jungkun
17
Yan, Ruiliang
13
Dwivedi, Yogesh Kumar
11
Thaichon, Park
11
Lombart, Cindy
9
Quach, Sara
9
Klaus, Philipp
8
Mortimer, Gary
8
Rana, Nripendra P.
8
Söderlund, Magnus
8
Agag, Gomaa
7
Khan, Imran
7
Pei, Zhi
7
Septianto, Felix
7
Hollebeek, Linda D.
6
Hyun, Hyowon
6
Jebarajakirthy, Charles
6
Louis, Didier
6
Loureiro, Sandra Maria Correia
6
Molinillo, Sebastian
6
Paul, Justin
6
Baier, Daniel
5
Baumann, Chris
5
Dawes, John
5
Dhir, Amandeep
5
Elms, Jonathan
5
Japutra, Arnold
5
Kuppelwieser, Volker
5
Ladhari, Riadh
5
Liu, Chih-Hsing
5
Lunardo, Renaud
5
Pantano, Eleonora
5
Park, Eunil
5
Poncin, Ingrid
5
Sands, Sean
5
Seger-Guttmann, Tali
5
Wästlund, Erik
5
Abdelmoety, Ziad Hassan
4
Alnawas, Ibrahim
4
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
Published in...
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Journal of retailing and consumer services
Journal of business research : JBR
2,409
SpringerLink / Bücher
1,675
Industrial marketing management : the international journal for industrial and high-tech firms
1,606
European Journal of Marketing
1,387
Marketing Intelligence & Planning
742
International journal of production economics
716
The journal of brand management : an international journal
637
International journal of hospitality management
611
The journal of business & industrial marketing
607
Journal of the Academy of Marketing Science
592
Tourism management : research, policies, practice
590
Journal of Consumer Marketing
580
European journal of operational research : EJOR
551
International journal of production research
538
European journal of marketing : EJM
533
Journal of marketing
529
Journal of marketing management : MM
526
Journal of strategic marketing
523
Springer eBook Collection
516
Journal of travel and tourism marketing
505
Journal of Business & Industrial Marketing
502
Management science : journal of the Institute for Operations Research and the Management Sciences
502
Europäische Hochschulschriften / 5
478
Journal of marketing research : JMR
451
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
448
Psychology & marketing
445
The journal of product & brand management
444
International Marketing Review
437
Gabler Edition Wissenschaft
434
Marketing intelligence & planning
398
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
385
Journal of Services Marketing
382
Journal of marketing communications
380
The service industries journal
369
The journal of services marketing
367
Asia Pacific journal of marketing and logistics
356
Strategic Direction
355
International Journal of Bank Marketing
353
Journal of advertising research
352
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ECONIS (ZBW)
1,281
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1
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10
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1
Understanding the relationship between
marketing
analytics, customer agility, and customer satisfaction : a longitudinal perspective.
Agag, Gomaa
;
Shehawy, Yasser Moustafa
;
Almoraish, Ahmed
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014462263
Saved in:
2
Sport event vs. art event? : the effect of CSR-linked sponsorship event type on product purchase
Park, Sangchul
;
Ahn, Sungsook
;
Kim, Sanghoon
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-7
Persistent link: https://www.econbiz.de/10014462364
Saved in:
3
Artificial intelligence-generated virtual influencer : examining the effects of emotional display on user engagement
Yu, Joanne
;
Dickinger, Astrid
;
So, Kevin Kam Fung
; …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014460786
Saved in:
4
Applying the triple coherence line to in-store
marketing
plans to increase private label market share
Garrido-Morgado, Álvaro
;
González-Benito, Óscar
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462202
Saved in:
5
Competitive advantage : a longitudinal analysis of the roles of data-driven innovation capabilities,
marketing
agility, and market turbulence
Alghamdi, Omar A.
;
Agag, Gomaa
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014460768
Saved in:
6
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
7
When digital celebrity talks to you : how human-like virtual influencers satisfy consumer's experience through social presence on social media endorsements
Kim, Hyojung
;
Park, Minjung
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460831
Saved in:
8
Investigating the impact of brand vs cause interaction on cause related advertisements
Jublee, Daniel Inbaraj
;
Kasilingam, Dharun Lingam
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014373354
Saved in:
9
Investigating the impact of social media images' value, consumer engagement, and involvement on eWOM of a tourism destination : a transmittal mediation approach
Abbasi, Amir Zaib
;
Tsiotsou, Rodoula H.
;
Khalil Hussain
; …
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014265687
Saved in:
10
Holding on to your memories : factors influencing social media hoarding behaviour
Vinoi, Nivin
;
Shankar, Amit
;
Khalil, Ashraf
;
Mehrotra, Ankit
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460870
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