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~isPartOf:"Journal of strategic marketing"
~isPartOf:"Marketing theory"
~subject:"Consumer behaviour"
~subject:"Customer integration"
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Search: subject_exact:"Service-Dominant Logic"
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Consumer behaviour
Customer integration
Service-Dominant Logic
33
Service-dominant logic
33
Betriebliche Wertschöpfung
20
Value creation
20
Marketing theory
18
Marketingtheorie
18
service-dominant logic
18
Kundenintegration
12
Customer value
9
Kundenwert
9
Beziehungsmarketing
6
Relationship marketing
6
value co-creation
6
Business network
5
Dienstleistungsmarketing
5
Services marketing
5
Unternehmensnetzwerk
5
Dienstleistung
4
Lieferantenmanagement
4
Services
4
Supplier relationship management
4
Theorie
4
Theory
4
resource integration
4
B-to-B-Marketing
3
Business-to-business marketing
3
Marketing
3
Resource-based view
3
Ressourcenorientierter Ansatz
3
Business start-up
2
Customer satisfaction
2
Dienstleistungsqualität
2
Dienstleistungssektor
2
Entrepreneurship
2
Entrepreneurship approach
2
Institutional economics
2
Institutionenökonomik
2
Konsumentenverhalten
2
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English
14
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Hughes, Tim
2
Vafeas, Mario
2
Akaka, Melissa Archpru
1
Anker, Thomas Boysen
1
Carrubbo, Luca
1
Cassidy, Kim
1
Deszczyński, Bartosz
1
Eadie, Douglas
1
Edvardsson, Bo
1
Hibbert, Sally
1
Hilton, Toni
1
Kappel, Klemens
1
Kleinaltenkamp, Michael
1
Luca, Nadina R.
1
Lusch, Robert F.
1
Marcos Cuevas, Javier
1
McDonald, Ruth
1
McHugh, Patricia
1
Mostafa, Rania B.
1
Pfisterer, Lucas
1
Prior, Daniel D.
1
Resnick, Sheilagh
1
Roth, Stefan
1
Sandøe, Peter
1
Santovito, Savino
1
Sarno, Debora
1
Troisi, Orlando
1
Tronvoll, Bård
1
Vargo, Stephen Louis
1
Whalen, Peter S.
1
Wieczerzycki, Marcin
1
Williams, John R.
1
Windahl, Charlotta
1
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Journal of strategic marketing
Marketing theory
Journal of business research : JBR
22
The journal of services marketing
13
Industrial marketing management : the international journal for industrial and high-tech firms
11
Journal of service management
10
Journal of marketing management : MM
9
The service industries journal
8
International journal of contemporary hospitality management
7
Public management review
7
Tourism management : research, policies, practice
7
The TQM journal : the international review of organizational improvement
6
Journal of service research : JSR
5
AMS review : official publication of the Academy of Marketing Science
4
European Sport management quarterly : ESMQ
4
International journal of hospitality management
4
Journal of business market management : JBM
4
Journal of the Academy of Marketing Science
4
Service business
4
Australasian marketing journal
3
European journal of marketing
3
European journal of marketing : EJM
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of service theory and practice : JSTP
3
Psychology & marketing
3
The journal of business & industrial marketing
3
Verslas : teorija ir praktika : Vilniaus Gedimino Technikos Universiteto mokslo žurnalas
3
Advances in hospitality, tourism, and the services industry (AHTSI) book series
2
European business review : EBR ; the official journal of the International Management Centres, Europe
2
Handbook of research on customer engagement
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of production economics
2
International journal of project management : the journal of The International Project Management Association
2
International journal of retail & distribution management
2
International journal of services and operations management
2
International journal of sports marketing & sponsorship
2
International journal of technology management : IJTM
2
International review on public and non-profit marketing
2
Journal of business-to-business marketing
2
Journal of global marketing
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ECONIS (ZBW)
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1
Happiness and co-creation of value : playing the blues
Hughes, Tim
;
Vafeas, Mario
- In:
Marketing theory
21
(
2021
)
4
,
pp. 579-589
Persistent link: https://www.econbiz.de/10012660678
Saved in:
2
Collective storytelling : value co-creation in narrative-based goods
Wieczerzycki, Marcin
;
Deszczyński, Bartosz
- In:
Marketing theory
22
(
2022
)
3
,
pp. 445-463
Persistent link: https://www.econbiz.de/10013388911
Saved in:
3
Adopting a value co-creation perspective to understand High Street regeneration
Cassidy, Kim
;
Resnick, Sheilagh
- In:
Journal of strategic marketing
30
(
2022
)
1
,
pp. 69-92
Persistent link: https://www.econbiz.de/10013170044
Saved in:
4
Evaluating festival attributes adopting S-D logic : the mediating role of visitor experience and visitor satisfaction
Troisi, Orlando
;
Santovito, Savino
;
Carrubbo, Luca
; …
- In:
Marketing theory
19
(
2019
)
1
,
pp. 85-102
Persistent link: https://www.econbiz.de/10012001475
Saved in:
5
Value co-creation in industrial crisis : a strategic source of competitive advantages
Mostafa, Rania B.
- In:
Journal of strategic marketing
24
(
2016
)
2
,
pp. 144-167
Persistent link: https://www.econbiz.de/10011578038
Saved in:
6
A dynamic market conceptualization for entrepreneurial marketing : the co-creation of opportunities
Whalen, Peter S.
;
Akaka, Melissa Archpru
- In:
Journal of strategic marketing
24
(
2016
)
1
,
pp. 61-75
Persistent link: https://www.econbiz.de/10011580587
Saved in:
7
Antecedents to value diminution : a dyadic perspective
Vafeas, Mario
;
Hughes, Tim
;
Hilton, Toni
- In:
Marketing theory
16
(
2016
)
4
,
pp. 469-491
Persistent link: https://www.econbiz.de/10011645950
Saved in:
8
Toward a service-dominant approach to social marketing
Luca, Nadina R.
;
Hibbert, Sally
;
McDonald, Ruth
- In:
Marketing theory
16
(
2016
)
2
,
pp. 194-218
Persistent link: https://www.econbiz.de/10011495070
Saved in:
9
Customer usage processes : a conceptualization and differentiation
Pfisterer, Lucas
;
Roth, Stefan
- In:
Marketing theory
15
(
2015
)
3
,
pp. 401-422
Persistent link: https://www.econbiz.de/10011492816
Saved in:
10
Vale co-destruction in interfirm relationships : the impact of actor engagement styles
Prior, Daniel D.
;
Marcos Cuevas, Javier
- In:
Marketing theory
16
(
2016
)
4
,
pp. 533-552
Persistent link: https://www.econbiz.de/10011645965
Saved in:
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