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~isPartOf:"Journal of strategic marketing"
~person:"Akter, Shahriar"
~person:"Ben Youssef, Kamel"
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Brand management
2
Einzelhandel
2
Markenführung
2
Retail trade
2
Strategic management
2
Strategisches Management
2
B-to-B-Marketing
1
Betriebliche Wertschöpfung
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Beziehungsmarketing
1
Bibliometrics
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Bibliometrie
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Big Data
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Big data
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Big data analytics
1
Brand perception
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Business-to-business marketing
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Capability approach
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Capability-Ansatz
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Competitive advantage
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Corporate Social Responsibility
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Corporate social responsibility
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Data Mining
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Data mining
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Destination management
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Destinationsmanagement
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Distribution channel
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Dynamic capabilities
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Dynamische Kompetenzen
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Globalisierung
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Globalization
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Highly skilled workers
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Hochqualifizierte Arbeitskräfte
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Human Resource Management
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Information management
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Informationsmanagement
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KMU
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Multichannel strategy
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Akter, Shahriar
Ben Youssef, Kamel
Gilmore, Audrey
9
O'Cass, Aron
6
Leenders, Mark A. A. M.
5
Simkin, Lyndon
5
Crick, Dave
4
D'Souza, Clare M.
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Coffie, Stanley
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Manoli, Argyro Elisavet
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Martin, Brett
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Mattsson, Jan
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Miles, Morgan P.
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Modi, Pratik
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Morgan, Robert
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Morrish, Sussie C.
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Ngo, Liem Viet
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O'Dwyer, Michele
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Polonsky, Michael J.
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Reid, Mike
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Roy, Sanjit
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Simmons, Geoff
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Smith, Katherine Taken
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Sullivan Mort, Gillian
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Taghian, Mehdi
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Wright, Sheila
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Ali, Sadaqat
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Areni, Charles Scott
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Ayoubi, Rami M.
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Baron, Steve
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Journal of strategic marketing
Industrial marketing management : the international journal for industrial and high-tech firms
4
Journal of business research : JBR
2
International journal of production economics
1
International marketing review
1
Journal of global information management
1
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ECONIS (ZBW)
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1
How to tackle global retail apocalypse using strategic omnichannel management?
Akter, Shahriar
(
ed.
);
Hossain, Tasnim M. Taufique
(
ed.
); …
-
2021
Persistent link: https://www.econbiz.de/10012608914
Saved in:
2
How talent capability can shape service analytics capability in the big data environment?
Akter, Shahriar
;
Wamba, Samuel Fosso
;
Barrett, Mary
; …
- In:
Journal of strategic marketing
27
(
2019
)
6
,
pp. 521-539
Persistent link: https://www.econbiz.de/10012202770
Saved in:
3
The importance of corporate social responsibility (CSR) for branding and business success in small and medium-sized enterprises (SME) in a business-to-distributor (B2D) context
Ben Youssef, Kamel
;
Leicht, Thomas
;
Pellicelli, Michela
; …
- In:
Journal of strategic marketing
26
(
2018
)
8
,
pp. 723-739
Persistent link: https://www.econbiz.de/10011978586
Saved in:
4
What omnichannel really means?
Akter, Shahriar
;
Hossain, Tasnim M. Taufique
;
Strong, …
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 567-573
Persistent link: https://www.econbiz.de/10012608878
Saved in:
5
Storytelling in the context of destination marketing : an analysis of conceptualisations and impact measurement
Ben Youssef, Kamel
;
Leicht, Thomas
;
Marongiu, Lidia
- In:
Journal of strategic marketing
27
(
2019
)
8
,
pp. 696-713
Persistent link: https://www.econbiz.de/10012202788
Saved in:
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