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~isPartOf:"Journal of the Academy of Marketing Science"
~subject:"Kundenzufriedenheit"
~subject:"Service quality"
~subject:"Social web"
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Search: subject_exact:"Customer relationship management"
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Kundenzufriedenheit
Service quality
Social web
Beziehungsmarketing
164
Relationship marketing
164
Consumer behaviour
76
Konsumentenverhalten
76
Customer satisfaction
33
Lieferantenmanagement
24
Supplier relationship management
24
Dienstleistungsqualität
22
Salespeople
20
Verkaufspersonal
20
Customer value
17
Kundenwert
17
Marketing management
16
Marketingmanagement
16
Customer integration
13
Internet marketing
13
Kundenintegration
13
Online-Marketing
13
Social Web
13
Firm performance
12
USA
12
United States
12
Unternehmenserfolg
12
Brand management
11
Kundenbindungsprogramm
11
Loyalty program
11
Markenführung
11
Marketing theory
11
Marketingtheorie
11
Brand image
10
Customer engagement
10
Einzelhandel
10
Markenimage
10
Retail trade
10
B-to-B-Marketing
9
Business-to-business marketing
9
Dienstleistungssektor
9
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52
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53
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53
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English
53
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Kumar, V.
3
Brady, Michael K.
2
Grégoire, Yany
2
Hanson, Sara
2
Homburg, Christian
2
Hughes, Douglas E.
2
Rapp, Adam
2
Sesé, F. Javier
2
Voorhees, Clay M.
2
Wieseke, Jan
2
Ahearne, Michael
1
Allen, Alexis M.
1
Aurier, Philippe
1
Babin, Barry J.
1
Baker, Julie
1
Bansal, Harvir S.
1
Bayón, Tomás
1
Beck, Joshua T.
1
Bednarek, Marei
1
Beitelspacher, Lauren Skinner
1
Bhagwat, Yashoda
1
Bharadwaj, Sundar
1
Bill, Fabian
1
Bilstein, Nicola
1
Bitner, Mary Jo
1
Bolton, Ruth N.
1
Borah, Sourav Bikash
1
Bornemann, Torsten
1
Brocato, E. Deanne
1
Brown, Tom
1
Chaker, Nawar N.
1
Chan, Kimmy Wa
1
Chatterjee, Sharmila C.
1
Chen, Rocky Peng
1
Clark, Moira
1
Dahl, Darren W.
1
Davis-Sramek, Beth
1
DeLeon, Anthony J.
1
Dellaert, Benedict G. C.
1
Dijl, Patrick van
1
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Published in...
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Journal of the Academy of Marketing Science
Journal of retailing and consumer services
350
Journal of business research : JBR
250
International journal of hospitality management
176
The journal of services marketing
147
The service industries journal
106
Journal of hospitality marketing & management
86
Industrial marketing management : the international journal for industrial and high-tech firms
81
Journal of travel and tourism marketing
75
International journal of contemporary hospitality management
71
Journal of service research : JSR
67
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
67
Journal of service management
65
Journal of strategic marketing
65
Service business
63
Services marketing quarterly
63
Tourism management : research, policies, practice
63
Cogent business & management
61
The journal of business & industrial marketing
52
Asia Pacific journal of marketing and logistics
51
International journal of internet marketing and advertising : IJIMA
50
The journal of product & brand management
48
International journal of electronic customer relationship management : IJECRM
46
Psychology & marketing
45
The international journal of bank marketing : IJBM
43
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
42
SpringerLink / Bücher
42
Marketing intelligence & planning
41
International journal of electronic marketing and retailing : IJEMR
40
Journal of marketing
40
The TQM journal : the international review of organizational improvement
38
The journal of brand management : an international journal
36
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
35
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
34
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
33
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
33
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
31
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
31
European journal of marketing : EJM
30
International journal of business information systems : IJBIS
30
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ECONIS (ZBW)
53
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1
Winning your customers' minds and hearts : disentangling the effects of lock-in and affective customer experience on retention
Gao, Lily
;
Haan, Evert de
;
Melero-Polo, Iguácel
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
2
,
pp. 334-371
Persistent link: https://www.econbiz.de/10014251177
Saved in:
2
Digital customization of consumer investments in multiple funds : virtual integration improves risk-return decisions
Lim, Sesil
;
Donkers, Bas
;
Dijl, Patrick van
;
Dellaert, …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
4
,
pp. 723-742
Persistent link: https://www.econbiz.de/10012587398
Saved in:
3
Designing satisfying service encounters : website versus store touchpoints
Bolton, Ruth N.
;
Gustafsson, Anders
;
Tarasi, Crina O.
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
1
,
pp. 85-107
Persistent link: https://www.econbiz.de/10012819742
Saved in:
4
Customer-focused voice and rule-breaking in the frontlines
Gazzoli, Gabriel
;
Chaker, Nawar N.
;
Zablah, Alex R.
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
2
,
pp. 388-409
Persistent link: https://www.econbiz.de/10012819765
Saved in:
5
Brand-generated social media content and its differential impact on loyalty program members
Hernández-Ortega, Blanca I.
;
Stanko, Michael A.
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
5
,
pp. 1071-1090
Persistent link: https://www.econbiz.de/10013390497
Saved in:
6
From franchisee experience to customer experience : their effects on franchisee performance
Gill, Pushpinder
;
Kim, Stephen K.
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
6
,
pp. 1175-1200
Persistent link: https://www.econbiz.de/10012659712
Saved in:
7
Social media marketing strategy : definition, conceptualization, taxonomy, validation, and future agenda
Li, Fangfang
;
Larimo, Jorma
;
Leonidou, Leonidas C.
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
1
,
pp. 51-70
Persistent link: https://www.econbiz.de/10012434087
Saved in:
8
How value co-creation and co-destruction unfolds : a longitudinal perspective on dialogic engagement in health services interactions
Keeling, Debbie Isobel
;
Keeling, Kathleen
;
Ruyter, Ko de
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
2
,
pp. 236-257
Persistent link: https://www.econbiz.de/10012434104
Saved in:
9
Customer engagement in social media : a framework and meta-analysis
Santini, Fernando de Oliveira
;
Ladeira, Wagner Junior
; …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
6
,
pp. 1211-1228
Persistent link: https://www.econbiz.de/10012386915
Saved in:
10
Leveraging service recovery strategies to reduce customer churn in an emerging market
Borah, Sourav Bikash
;
Prakhya, Srinivas
;
Sharma, Amalesh
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
5
,
pp. 848-868
Persistent link: https://www.econbiz.de/10012301271
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