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~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"Tourism and hospitality research : THR"
~subject:"Beziehungsmarketing"
~subject:"Firmenimage"
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Beziehungsmarketing
Firmenimage
Big event
32
Großveranstaltung
32
Consumer behaviour
17
Konsumentenverhalten
17
Holiday behaviour
12
Urlaubsverhalten
12
Event marketing
11
Event-Marketing
11
Customer satisfaction
9
Kundenzufriedenheit
9
Sport event
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Tourism
6
Tourism marketing
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Tourismus
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Tourismusmarketing
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Brand image
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Markenimage
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Relationship marketing
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Designation of origin
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Dienstleistungsqualität
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Emotion
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Herkunftsbezeichnung
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Motivation
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Olympic Games
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Service quality
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destination image
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South Korea
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Südkorea
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loyalty
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perceived value
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satisfaction
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Australia
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Australien
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Brand management
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Destinationsmanagement
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Breiter Terry, Deborah
2
Hahm, Jeeyeon
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Tasci, Asli DA
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Bendle, Lawrence J.
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Cai, Gangwei
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Chi, Xiaoting
1
Han, Heesup
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Kim, Myungja
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Klára, Kazár
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Lee, Choong-Ki
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Lee, Jenny
1
Shin, Chang-yeol
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Song, Hak-jun
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Tang, Sio Lai Wendy
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Journal of travel and tourism marketing
Tourism and hospitality research : THR
Tourism management : research, policies, practice
6
International journal of event and festival management
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Sport management review
2
Tourismus und Sport : wirtschaftliche, soziologische und gesundheitliche Aspekte des Sport-Tourismus
2
Asia Pacific journal of marketing and logistics
1
Benchmarking : an international journal
1
Corporate reputation review : an international journal
1
Enlightening tourism : ET ; a pathmaking journal
1
Europäische Hochschulschriften / 5
1
Exzellentes Sponsoring : innovative Ansätze und Best Practices für das Markenmanagement
1
International journal of arts management
1
International journal of hospitality management
1
Journal of business research : JBR
1
Journal of cultural economics
1
Journal of destination marketing & management
1
Journal of marketing communications
1
Journal of sport management : the official journal of the North American Society of Sport Management
1
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
1
Sport and tourism : 53st congress 2003, Athens, Greece
1
Sport, Business and Management : an international journal ; SBM
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
Tourism review : the official journal of the AIEST
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ECONIS (ZBW)
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1
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
2
Brand communities and self-concept congruency in the case of a music festival
Klára, Kazár
- In:
Tourism and hospitality research : THR
20
(
2020
)
2
,
pp. 157-169
Persistent link: https://www.econbiz.de/10012213248
Saved in:
3
A longitudinal study of Olympic Games' impact on the image of a host country
Tasci, Asli DA
;
Hahm, Jeeyeon
;
Breiter Terry, Deborah
- In:
Journal of travel and tourism marketing
36
(
2019
)
4
,
pp. 443-457
Persistent link: https://www.econbiz.de/10012179418
Saved in:
4
Investigating the interplay among the Olympic Games image, destination image, and country image for four previous hosts
Hahm, Jeeyeon
;
Tasci, Asli DA
;
Breiter Terry, Deborah
- In:
Journal of travel and tourism marketing
35
(
2018
)
6
,
pp. 755-771
Persistent link: https://www.econbiz.de/10011918089
Saved in:
5
Linking travel motivation and loyalty in sporting events : the mediating roles of event involvement and experience, and the moderating role of spectator type
Wong, IpKin Anthony
;
Tang, Sio Lai Wendy
- In:
Journal of travel and tourism marketing
33
(
2016
)
1/3
,
pp. 63-84
Persistent link: https://www.econbiz.de/10011484653
Saved in:
6
Investigating relationships among festival quality, satisfaction, trust, and support : the case of an oriental medicine festival
Song, Hak-jun
;
Lee, Choong-Ki
;
Kim, Myungja
;
Bendle, …
- In:
Journal of travel and tourism marketing
31
(
2014
)
1/2
,
pp. 211-228
Persistent link: https://www.econbiz.de/10010361782
Saved in:
7
Visitors' emotional responses to the festival environment
Lee, Jenny
- In:
Journal of travel and tourism marketing
31
(
2014
)
1/2
,
pp. 114-131
Persistent link: https://www.econbiz.de/10010361816
Saved in:
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