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~isPartOf:"Journal of travel and tourism marketing"
~subject:"Consumer behaviour"
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Search: subject_exact:"Online-Marketing"
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Consumer behaviour
Internet marketing
49
Online-Marketing
49
Social Web
25
Social web
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Konsumentenverhalten
20
Tourism marketing
20
Tourismusmarketing
20
Holiday behaviour
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Barrio-García, Salvador del
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Journal of travel and tourism marketing
Journal of business research : JBR
184
Journal of retailing and consumer services
146
International journal of internet marketing and advertising : IJIMA
118
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
81
Journal of marketing communications
72
International journal of advertising : the review of marketing communications
65
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
62
Journal of promotion management : innovations in planning and applied research
53
International journal of hospitality management
51
Journal of internet commerce
50
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
49
International journal of electronic marketing and retailing : IJEMR
47
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
47
The journal of product & brand management
45
Cogent business & management
41
Electronic commerce research
36
Management science : journal of the Institute for Operations Research and the Management Sciences
32
Information systems research : ISR
30
Journal of promotion management : JPM
29
Journal of marketing
28
International journal of advertising : the quarterly review of marketing communications
27
International journal of consumer studies
27
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
27
International journal of technology marketing : IJTMkt
27
Journal of electronic commerce research : JECR
27
The journal of brand management : an international journal
27
Tourism management : research, policies, practice
27
Asia Pacific journal of marketing and logistics
26
International journal of contemporary hospitality management
26
Journal of advertising research
26
Technological forecasting & social change : an international journal
26
Journal of management information systems : JMIS
25
Young consumers : insight and ideas for responsible marketers
25
Marketing intelligence & planning
24
Journal of marketing research : JMR
23
Psychology & marketing
23
International journal of e-business research : an official publication of the Information Resources Management Association
22
Journal of marketing management : MM
22
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
21
Journal of hospitality marketing & management
21
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ECONIS (ZBW)
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1
Influencer marketing effectiveness : giving competence, receiving credibility
Leite, Fernanda Polli
;
Pontes, Nicolas
;
Schivinski, Bruno
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 307-321
Persistent link: https://www.econbiz.de/10014513646
Saved in:
2
The power of culture : how it shapes tourists' online engagement with destinations
Yin, Jie
;
Qu, Xingqin
;
Ni, Yensen
- In:
Journal of travel and tourism marketing
40
(
2023
)
3
,
pp. 242-259
Persistent link: https://www.econbiz.de/10014369785
Saved in:
3
How do social media tourist images influence destination attitudes? : effects of social comparison and envy
Xu, Jia
;
Wang, Yi
;
Jiang, Yangyang
- In:
Journal of travel and tourism marketing
40
(
2023
)
4
,
pp. 310-325
Persistent link: https://www.econbiz.de/10014369793
Saved in:
4
Internet addiction continuum and its moderating effect on augmented reality application experiences : digital natives versus older users
Stangl, Brigitte
;
Kastner, Margit
;
Park, Sangwon
; …
- In:
Journal of travel and tourism marketing
40
(
2023
)
1
,
pp. 38-54
Persistent link: https://www.econbiz.de/10014285190
Saved in:
5
When online reviews meet ACSI : how ACSI moderates the effects of online reviews on hotel revenue
Gao, Baojun
;
Ding, Xiaojie
;
Chen, Wenbo
;
Jiang, Xiangmei
; …
- In:
Journal of travel and tourism marketing
37
(
2020
)
3
,
pp. 396-408
Persistent link: https://www.econbiz.de/10012289342
Saved in:
6
The effect of online interaction and trust on consumers' value co-creation behavior in the online travel community
Shen, Han
;
Wu, Luorong
;
Yi, Sitong
;
Xue, Lan
- In:
Journal of travel and tourism marketing
37
(
2020
)
4
,
pp. 418-428
Persistent link: https://www.econbiz.de/10012289345
Saved in:
7
Antecedents and consequences of consumers' trust in hybrid travel websites
Leung, Daniel
;
Ma, Jing
- In:
Journal of travel and tourism marketing
37
(
2020
)
6
,
pp. 756-772
Persistent link: https://www.econbiz.de/10012289491
Saved in:
8
From dreaming to believing : a review of consumer engagement behaviours with brands' social media content across the holiday travel process
Creevey, Dean
;
Kidney, Etain
;
Mehta, Glenn
- In:
Journal of travel and tourism marketing
36
(
2019
)
6
,
pp. 679-691
Persistent link: https://www.econbiz.de/10012179457
Saved in:
9
The joint effects of need for status and mental imagery perspective on luxury hospitality consumption in China
Mou, Xinhai
;
Gao, Yixing
;
Yang, Wan
- In:
Journal of travel and tourism marketing
36
(
2019
)
9
,
pp. 1050-1060
Persistent link: https://www.econbiz.de/10012179529
Saved in:
10
Toward an understanding of online information processing in e-tourism : does national culture matter?
Alcántara-Pilar, Juan Miguel
;
Barrio-García, Salvador del
- In:
Journal of travel and tourism marketing
34
(
2017
)
8
,
pp. 1128-1142
Persistent link: https://www.econbiz.de/10011758832
Saved in:
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