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~isPartOf:"Journal of vacation marketing"
~isPartOf:"The journal of brand management : an international journal"
~subject:"Brand image"
~subject:"Brand management"
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Search: subject_exact:"Herkunftsbezeichnung"
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Brand image
Brand management
Designation of origin
26
Herkunftsbezeichnung
26
Markenimage
19
Consumer behaviour
12
Destination management
12
Destinationsmanagement
12
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destination image
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Lin, Zhibin
2
Abdelwahab, Dalia
1
Agnoli, Lara
1
Ariffin, Ahmad Azmi Mohd.
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Begalli, Diego
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Bi, Nan
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1
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Journal of vacation marketing
The journal of brand management : an international journal
International marketing review
35
Journal of business research : JBR
32
Journal of travel and tourism marketing
32
Tourism management : research, policies, practice
32
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
28
Journal of international consumer marketing
25
Asia Pacific journal of marketing and logistics
21
Journal of global marketing
19
Tourism analysis : an interdisciplinary tourism & hospitality journal
18
Tourism management perspectives : TMP
17
The journal of product & brand management
16
Journal of retailing and consumer services
15
Journal of international marketing
14
The journal of consumer marketing
12
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
11
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
11
Marketing intelligence & planning
11
International business review : the official journal of the European International Business Academy
10
Journal of vacation marketing : an international journal
9
Journal of destination marketing & management
8
Journal of hospitality and tourism insights
7
Australasian marketing journal
6
Corporate reputation review : an international journal
6
Journal of fashion marketing and management
6
Journal of hospitality marketing & management
6
Journal of promotion management : JPM
6
Tourism and hospitality research : THR
6
Tourism review
6
European journal of marketing : EJM
5
International journal of leisure and tourism marketing : IJLTM
5
International journal of wine business research : IJWBR
5
Journal of Islamic marketing
5
The service industries journal
5
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
4
Country of origin effect : looking back and moving forward
4
Essays on the effects of brand names and prices on consumer behavior
4
European research studies
4
International journal of emerging markets
4
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ECONIS (ZBW)
21
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1
Pride and promotion : exploring relationships between national identification, destination advocacy, tourism ethnocentrism and destination image
Lever, Michael W.
;
Elliot, Statia
;
Joppe, Marion
- In:
Journal of vacation marketing
29
(
2023
)
4
,
pp. 537-554
Persistent link: https://www.econbiz.de/10014382454
Saved in:
2
Exploring impacts of AR on group package tours : destination image, perceived certainty, and experiential value
Tsang, Seng-su
;
Kuo, Chin
;
Hu, Tung-Kuang
;
Wang, Wen-Cheng
- In:
Journal of vacation marketing
29
(
2023
)
1
,
pp. 84-102
Persistent link: https://www.econbiz.de/10014246953
Saved in:
3
Tea tourism : designation of origin brand image, destination image, and visit intention
Liang, Shao-Hua
;
Lai, Ivan K. W.
- In:
Journal of vacation marketing
29
(
2023
)
3
,
pp. 409-427
Persistent link: https://www.econbiz.de/10014293862
Saved in:
4
Profanity in viral tourism marketing : a conceptual model of destination image reinforcement
Fjelldal, Ida Kristine
;
Kralj, Anna
;
Moyle, Brent
- In:
Journal of vacation marketing
28
(
2022
)
1
,
pp. 52-63
Persistent link: https://www.econbiz.de/10012872443
Saved in:
5
Does regional bias matter? : examining the role of regional identification, animosity, and negative emotions as drivers of brand switching: an application in the food and beverage...
Abdelwahab, Dalia
;
San-Martín, Sonia
;
Jiménez, Nadia
- In:
The journal of brand management : an international journal
29
(
2022
)
1
,
pp. 111-126
Persistent link: https://www.econbiz.de/10013170531
Saved in:
6
How does familiarity shape destination image and loyalty for visitors and residents?
Casali, Gian Luca
;
Liu, Yulin
;
Presenza, Angelo
;
Moyle, …
- In:
Journal of vacation marketing
27
(
2021
)
2
,
pp. 151-167
Persistent link: https://www.econbiz.de/10012494044
Saved in:
7
Marketing China to U.S. travelers through electronic word-of-mouth and destination image : taking Beijing as an example
Li, Ran
;
Luo, Zhenpeng
;
Bilgihan, Anil
;
Okumus, Fevzi
- In:
Journal of vacation marketing
27
(
2021
)
3
,
pp. 267-286
Persistent link: https://www.econbiz.de/10012593253
Saved in:
8
You exist in my song! : how a destination-related popular song enhances destination image and visit intentions
Yin, Cheng-Yue
;
Bi, Nan
;
Chen, Yong
- In:
Journal of vacation marketing
26
(
2020
)
3
,
pp. 305-319
Persistent link: https://www.econbiz.de/10012265172
Saved in:
9
Effect of social media sharing on destination brand awareness and destination quality
Dedeoğlu, Bekir Bora
;
Van Niekerk, Mathilda
; …
- In:
Journal of vacation marketing
26
(
2020
)
1
,
pp. 33-56
Persistent link: https://www.econbiz.de/10012166141
Saved in:
10
A cultural approach to brand equity : the role of brand mianzi and brand popularity in China
Filieri, Raffaele
;
Lin, Zhibin
;
D'Antone, Simona
; …
- In:
The journal of brand management : an international journal
26
(
2019
)
4
,
pp. 376-394
Persistent link: https://www.econbiz.de/10012060139
Saved in:
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