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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Psychology & marketing"
~isPartOf:"The international review of retail, distribution and consumer research"
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Consumer behaviour
1,198
Konsumentenverhalten
1,198
Einzelhandel
148
Retail trade
148
Beziehungsmarketing
138
Relationship marketing
138
Brand image
133
Markenimage
133
Brand management
131
Markenführung
131
Online retailing
111
Online-Handel
111
USA
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United States
108
Advertising effects
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Brand
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74
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Social web
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E-commerce
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Personality psychology
49
Persönlichkeitspsychologie
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Woodside, Arch G.
10
Chintagunta, Pradeep K.
9
Hauser, John R.
9
Yi, Youjae
9
Iyengar, Radha
7
Schramm-Klein, Hanna
7
Sun, Baohong
7
Braun, Michael
6
Kuksov, Dmitri
6
Liberali, Guilherme
6
Meyer, Robert J.
6
Urban, Glen L.
6
Van Den Bulte, Christophe
6
Bronnenberg, Bart J.
5
Chan, Eugene Y.
5
Chan, Tat
5
Das, Gopal
5
Feinberg, Fred M.
5
Lim, Weng Marc
5
Salisbury, Linda Court
5
Spence, Charles
5
Zielke, Stephan
5
Allenby, Greg M.
4
Arora, Neeraj
4
Bagozzi, Richard P.
4
Bigné Alcañiz, J. Enrique
4
Desai, Preyas S.
4
Fader, Peter
4
Grewal, Dhruv
4
Guéguen, Nicolas
4
Herrmann, Andreas
4
Hollebeek, Linda D.
4
Jacob, Céline
4
Kim, Jungkeun
4
Ladeira, Wagner Junior
4
Narayan, Vishal
4
Newing, Andy
4
Park, Jooyoung
4
Pitt, Leyland F.
4
Rauschnabel, Philipp A.
4
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Psychology & marketing
The international review of retail, distribution and consumer research
Journal of retailing and consumer services
1,931
Journal of business research : JBR
1,897
International journal of consumer studies
759
International journal of hospitality management
723
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
499
Working paper / National Bureau of Economic Research, Inc.
432
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
European journal of marketing : EJM
348
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
SpringerLink / Bücher
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of international consumer marketing
313
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
303
Journal of marketing communications
296
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Cogent business & management
284
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Journal of marketing
279
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
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ECONIS (ZBW)
1,198
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1
Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar
;
Hughes, David Laurie
;
Wang, Yichuan
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
Saved in:
2
The interplay of information order and locus of attention on the truth effect in healthy food advertisements
Jang, Jung Min
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 16-26
Persistent link: https://www.econbiz.de/10014467461
Saved in:
3
Fostering trust and overcoming psychological resistance towards cryptocurrencies and cryptoassets
Babu, Mujahid Mohiuddin
;
Bason, Tom
;
Porreca, Rocco
; …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 45-68
Persistent link: https://www.econbiz.de/10014467467
Saved in:
4
CRYPTO-MANIA : how fear-of-missing-out drives consumers' (risky) investment decisions
Friederich, Felix
;
Meyer, Jan-Hinrich
;
Matute, Jorge
; …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 102-117
Persistent link: https://www.econbiz.de/10014467472
Saved in:
5
How gamifying AI shapes customer motivation, engagement, and purchase behavior
Elmashhara, Maher Georges
;
De Cicco, Roberta
;
Silva, …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 134-150
Persistent link: https://www.econbiz.de/10014467479
Saved in:
6
How social media influencer collaborations are perceived by consumers
Thomas, Veronica L.
;
Fowler, Kendra
;
Taheran, Faegheh
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 168-183
Persistent link: https://www.econbiz.de/10014467483
Saved in:
7
How narcissism biases food healthiness perceptions and consumption
Lunardo, Renaud
;
Gross, Jana
- In:
Psychology & marketing
41
(
2024
)
2
,
pp. 276-291
Persistent link: https://www.econbiz.de/10014467492
Saved in:
8
How technological and natural consumption experiences impact consumer well-being : the role of consumer mindfulness and fatigue
Zarantonello, Lia
;
Grappi, Silvia
;
Formisano, Marcello
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 465-491
Persistent link: https://www.econbiz.de/10014467606
Saved in:
9
Nostalgia and negotiation : the electronic word-of-mouth and social well-being of older consumers
Wilson-Nash, Carolyn
;
Pavlopoulou, Ismini
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 532-546
Persistent link: https://www.econbiz.de/10014467611
Saved in:
10
The bittersweet of consumer-human brand relationships in the social media context
Honora, Andreawan
;
Zadeh, Maryam Memar
;
Haggerty, Nicole
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 547-574
Persistent link: https://www.econbiz.de/10014467612
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