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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Quantitative marketing and economics : QME"
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Search: subject_exact:"Produktprogrammoptimierung"
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Fertigungsprogramm
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Master production schedule
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Quantitative marketing and economics : QME
International journal of production research
30
International journal of production economics
21
Management science : journal of the Institute for Operations Research and the Management Sciences
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Platforms, markets and innovation
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European journal of operational research : EJOR
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IEEE transactions on engineering management : EM
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Working papers / Harvard Business School, Division of Research
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International journal of product development : IJPD
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International journal of technology management : IJTM
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Product platform and product family design : methods and applications
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Betriebswirtschaftliche Forschung und Praxis : BFuP
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Faculty & research / Insead : working paper series
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International journal of automotive technology and management : IJATM
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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SpringerLink / Bücher
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The journal of product innovation management : an international publication of the Product Development & Management Association
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Arbeitsbericht des Instituts für Wirtschaftsinformatik und Neue Medien
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Discussion paper / Centre for Economic Policy Research
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International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
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Journal of marketing research : JMR
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Omega : the international journal of management science
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Springer eBook Collection / Business and Economics
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Technovation : the international journal of technological innovation, entrepreneurship and technology management
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The journal of industrial economics
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Working paper / National Bureau of Economic Research, Inc.
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Electronic markets : EM ; the international journal of electronic commerce and business media
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HNI-Verlagsschriftenreihe
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International journal of industrial organization
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International journal of innovation and technology management
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International transactions in operational research : a journal of the International Federation of Operational Research Societies
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Journal of the Academy of Marketing Science
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Manufacturing & service operations management : M & SOM
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Multi-objective evolutionary optimisation for product design and manufacturing
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
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ECONIS (ZBW)
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1
Service product design and consumer refund policies
Huang, Xiao
;
Zhang, Dan
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
2
,
pp. 366-381
Persistent link: https://www.econbiz.de/10012212452
Saved in:
2
Product line design under preference uncertainty using aggregate consumer data
Xu, Zibin
;
Dukes, Anthony
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
4
,
pp. 669-689
Persistent link: https://www.econbiz.de/10012059812
Saved in:
3
The effects of product line breadth : evidence from the automotive industry
Moreno, Antonio
;
Terwiesch, Christian
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
2
,
pp. 254-271
Persistent link: https://www.econbiz.de/10011672603
Saved in:
4
Turf wars : product line strategies in competitive markets
Joshi, Yogesh V.
;
Reibstein, David J.
;
Zhang, Z. John
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
1
,
pp. 128-141
Persistent link: https://www.econbiz.de/10011437698
Saved in:
5
Managing price promotions within a product line
Sinitsyn, Maxim
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
2
,
pp. 304-318
Persistent link: https://www.econbiz.de/10011459522
Saved in:
6
Product and pricing decisions in crowdfunding
Hu, Ming
;
Li, Xi
;
Shi, Mengze
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
3
,
pp. 331-345
Persistent link: https://www.econbiz.de/10011291350
Saved in:
7
Can commonality relieve cannibalization in product line design?
Kim, Kilsun
;
Chhajed, Dilip
;
Liu, Yunchuan
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
3
,
pp. 510-521
Persistent link: https://www.econbiz.de/10009759879
Saved in:
8
Consumer deliberation and product line design
Guo, Liang
;
Zhang, Juanjuan
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
6
,
pp. 995-1007
Persistent link: https://www.econbiz.de/10009702506
Saved in:
9
Sellers honesty and product line pricing
Jing, Bing
- In:
Quantitative marketing and economics : QME
9
(
2011
)
4
,
pp. 403-427
Persistent link: https://www.econbiz.de/10009511983
Saved in:
10
Product line competition and price promotions
Jing, Bing
;
Zhang, Z. John
- In:
Quantitative marketing and economics : QME
9
(
2011
)
3
,
pp. 275-299
Persistent link: https://www.econbiz.de/10009348628
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