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~isPartOf:"Psychology & marketing"
~subject:"Consumer behaviour"
~subject:"Elderly people"
~subject:"Markenartikel"
~subject:"Schreiben"
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Consumer behaviour
Elderly people
Markenartikel
Schreiben
Ältere Menschen
10
Konsumentenverhalten
6
Psychology of advertising
2
Werbepsychologie
2
Advertising
1
Aging population
1
Alternde Bevölkerung
1
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1
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1
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Customer satisfaction
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1
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Amatulli, Cesare
1
Auer-Srnka, Katharina J.
1
Gaus, Hansjoerg
1
Griessmair, Michele
1
Guido, Gianluigi
1
Guillemot, Samuel
1
Jahn, Steffen
1
Kiessling, Tina
1
Kim, Youn-kyung
1
Lim, Chae Mi
1
Moschis, George P.
1
Mostaghel, Rana
1
Natter, Martin
1
Oghazi, Pejvak
1
Parida, Vinit
1
Pavlopoulou, Ismini
1
Peluso, Alessandro M.
1
Simcock, Peter
1
Strunk, Guido
1
Sudbury, Lynn
1
Tipaldi, Petra
1
Urien, Bertrand
1
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Psychology & marketing
NBER working paper series
257
Working paper / National Bureau of Economic Research, Inc.
220
NBER Working Paper
212
Discussion paper series / IZA
140
IZA Discussion Paper
79
MEA discussion papers
49
Health economics
44
Journal of health economics
41
Working paper
40
GLO discussion paper
35
Health affairs : at the intersection of health, health care, and policy
33
Social security bulletin
33
International journal of consumer studies
30
Journal of the economics of ageing
30
Netspar Discussion Paper
30
Michigan Retirement Research Center Research Paper
29
The European journal of health economics : HEPAC ; health economics in prevention and care
27
The American economic review
25
The silver market phenomenon : business opportunities in an era of demographic change
25
The silver market phenomenon : marketing and innovation in the aging society
25
Ageing in Europe - supporting policies for an inclusive society
24
Technological forecasting & social change : an international journal
24
Discussion paper / Tinbergen Institute
23
Die Alten und das Netz : Angebote und Nutzung jenseits des Jugendkults
22
Journal of aging & social policy
22
SpringerLink / Bücher
22
LIS working paper series
21
MPIDR working papers
21
Sozialer Fortschritt : unabhängige Zeitschrift für Sozialpolitik
21
Demography : a publication of the Population Association of America ; the statistical study of human populations
20
Health and socio-economic status over the life course : first results from SHARE Waves 6 and 7
20
Journal of population economics
20
Best Practice Modelle im 55plus Marketing : bewährte Konzepte für den Dialog mit Senioren
19
Applied economic perspectives and policy
18
Economics letters
18
QSEP research report
18
RIETI discussion paper series
18
The review of income and wealth : journal of the International Association for Research in Income and Wealth
18
Applied economics
17
Fiscal studies : the journal of the Institute for Fiscal Studies
17
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1
Nostalgia and negotiation : the electronic word-of-mouth and social well-being of older consumers
Wilson-Nash, Carolyn
;
Pavlopoulou, Ismini
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 532-546
Persistent link: https://www.econbiz.de/10014467611
Saved in:
2
Older adults' decisions on smart home systems : better put an age tag on it!
Tipaldi, Petra
;
Natter, Martin
- In:
Psychology & marketing
39
(
2022
)
9
,
pp. 1747-1761
Persistent link: https://www.econbiz.de/10013465111
Saved in:
3
Factors for elderly use of social media for health-related activities
Parida, Vinit
;
Mostaghel, Rana
;
Oghazi, Pejvak
- In:
Psychology & marketing
33
(
2016
)
12
,
pp. 1134-1141
Persistent link: https://www.econbiz.de/10011627304
Saved in:
4
Legacy writing and the consumption of biographic services
Guillemot, Samuel
;
Urien, Bertrand
- In:
Psychology & marketing
33
(
2016
)
11
,
pp. 971-981
Persistent link: https://www.econbiz.de/10011602986
Saved in:
5
Context effects on older consumers' cognitive age : the role of hedonic versus utilitarian goals
Guido, Gianluigi
;
Amatulli, Cesare
;
Peluso, Alessandro M.
- In:
Psychology & marketing
31
(
2014
)
2
,
pp. 103-114
Persistent link: https://www.econbiz.de/10010253356
Saved in:
6
Consumer behavior in later life : current knowledge, issues, and new directions for research
Moschis, George P.
- In:
Psychology & marketing
29
(
2012
)
2
,
pp. 57-75
Persistent link: https://www.econbiz.de/10009504550
Saved in:
7
Trust, commitment, and older women : exploring brand attachment differences in the elderly segment
Jahn, Steffen
;
Gaus, Hansjoerg
;
Kiessling, Tina
- In:
Psychology & marketing
29
(
2012
)
6
,
pp. 445-457
Persistent link: https://www.econbiz.de/10009554785
Saved in:
8
Older consumers' TV home shopping : loneliness, parasocial interaction, and perceived convenience
Lim, Chae Mi
;
Kim, Youn-kyung
- In:
Psychology & marketing
28
(
2011
)
8
,
pp. 763-780
Persistent link: https://www.econbiz.de/10009267756
Saved in:
9
Dimensional mapping : applying DQR and MDS to explore the perceptions of seniors' role in advertising
Griessmair, Michele
;
Strunk, Guido
;
Auer-Srnka, Katharina J.
- In:
Psychology & marketing
28
(
2011
)
10
,
pp. 1061-1086
Persistent link: https://www.econbiz.de/10009316142
Saved in:
10
Understanding older consumers through cognitive age and the list of values : a UK-based perspective
Sudbury, Lynn
;
Simcock, Peter
- In:
Psychology & marketing
26
(
2009
)
1
,
pp. 22-38
Persistent link: https://www.econbiz.de/10003812193
Saved in:
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