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~subject:"Consumer behaviour"
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Search: subject_exact:"Elderly people"
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Consumer behaviour
Schreiben
Elderly people
10
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2
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Amatulli, Cesare
1
Gaus, Hansjoerg
1
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Guillemot, Samuel
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Kiessling, Tina
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Moschis, George P.
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Psychology & marketing
International journal of consumer studies
17
Journal of retailing and consumer services
12
Working paper / National Bureau of Economic Research, Inc.
10
NBER working paper series
8
Journal of business research : JBR
7
NBER Working Paper
7
The silver market phenomenon : marketing and innovation in the aging society
7
Journal of marketing management : MM
6
The aging consumer : perspectives from psychology and marketing
6
The international review of retail, distribution and consumer research
6
The journal of services marketing
6
Health marketing quarterly
5
International journal of hospitality management
5
Journal of fashion marketing and management
5
The aging consumer : perspectives from psychology and economics
5
International journal of pharmaceutical and healthcare marketing : IJPHM
4
International journal of retail & distribution management
4
Jahrbuch Seniorenmarketing
4
Journal of consumer affairs : official publication of the American Council on Consumer Interests
4
Journal of consumer behaviour : an international research review
4
Journal of travel and tourism marketing
4
Marketing letters : a journal of research in marketing
4
Best Practice Modelle im 55plus Marketing : bewährte Konzepte für den Dialog mit Senioren
3
European journal of marketing
3
International journal of contemporary hospitality management
3
Journal of advertising research
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of financial services marketing : JFSM
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
MEA discussion papers
3
Marketing and consumer psychology series
3
SpringerLink / Bücher
3
Technological forecasting & social change : an international journal
3
The silver market phenomenon : business opportunities in an era of demographic change
3
Working papers / Institute of Economic Research SAS
3
55plus Marketing : Zukunftsmarkt Senioren
2
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
2
After sixty : marketing to baby boomers reaching their big transition years
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1
Nostalgia and negotiation : the electronic word-of-mouth and social well-being of older consumers
Wilson-Nash, Carolyn
;
Pavlopoulou, Ismini
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 532-546
Persistent link: https://www.econbiz.de/10014467611
Saved in:
2
Legacy writing and the consumption of biographic services
Guillemot, Samuel
;
Urien, Bertrand
- In:
Psychology & marketing
33
(
2016
)
11
,
pp. 971-981
Persistent link: https://www.econbiz.de/10011602986
Saved in:
3
Context effects on older consumers' cognitive age : the role of hedonic versus utilitarian goals
Guido, Gianluigi
;
Amatulli, Cesare
;
Peluso, Alessandro M.
- In:
Psychology & marketing
31
(
2014
)
2
,
pp. 103-114
Persistent link: https://www.econbiz.de/10010253356
Saved in:
4
Consumer behavior in later life : current knowledge, issues, and new directions for research
Moschis, George P.
- In:
Psychology & marketing
29
(
2012
)
2
,
pp. 57-75
Persistent link: https://www.econbiz.de/10009504550
Saved in:
5
Trust, commitment, and older women : exploring brand attachment differences in the elderly segment
Jahn, Steffen
;
Gaus, Hansjoerg
;
Kiessling, Tina
- In:
Psychology & marketing
29
(
2012
)
6
,
pp. 445-457
Persistent link: https://www.econbiz.de/10009554785
Saved in:
6
Understanding older consumers through cognitive age and the list of values : a UK-based perspective
Sudbury, Lynn
;
Simcock, Peter
- In:
Psychology & marketing
26
(
2009
)
1
,
pp. 22-38
Persistent link: https://www.econbiz.de/10003812193
Saved in:
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