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~isPartOf:"Springer eBook Collection"
~isPartOf:"The journal of business & industrial marketing"
~subject:"Innovation"
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Innovation
Kundenwert
35
Customer value
34
Beziehungsmarketing
16
Relationship marketing
16
Betriebliche Wertschöpfung
15
Value creation
15
B-to-B-Marketing
13
Business-to-business marketing
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Lieferantenmanagement
12
Supplier relationship management
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Customer integration
6
Kundenintegration
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Marketing management
5
Marketingmanagement
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Value co-creation
5
Consumer behaviour
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Konsumentenverhalten
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Salespeople
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Customer retention
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Deutschland
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Germany
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Internet marketing
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Online-Marketing
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Beziehungsmanagement
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Business-to-Business marketing
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Dienstleistungssektor
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Antioco, Michael
1
Coutelle-Brillet, Patricia
1
Garets, Veronique des
1
Heesch, Tim van
1
Komulainen, Hanna
1
Lindgreen, Adam
1
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Springer eBook Collection
The journal of business & industrial marketing
Industrial marketing management : the international journal for industrial and high-tech firms
7
Journal of service management
3
Schriftenreihe Logistik der Technischen Universität Berlin
3
Advances in business marketing and purchasing
2
Expert journal of marketing
2
Journal of business research : JBR
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Technological forecasting & social change : an international journal
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Bank-Archiv : Zeitschrift für das gesamte Bank- und Börsenwesen : journal of banking and financial research
1
Benchmarking : an international journal ; BIJ
1
Business horizons
1
CEB working paper / Université Libre de Bruxelles, Solvay Brussels School of Economics and Management, Centre Emile Bernheim
1
California management review
1
Central and eastern european journal of management and economics : CEEJME
1
Design thinking : integrating innovation, customer experience and brand value
1
Economic issues
1
Emerald books
1
Emerald insight
1
ITESM Working Paper
1
Innovation in pricing : contemporary theories and best practices
1
Innovationserfolgsrechnung : Innovationsmanagement und Schutzrechtsbewertung, Technologieportfolio, Target-Costing, Investitionskalküle und Bilanzierung von FuE-Aktivitäten
1
International journal of Indian culture and business management
1
International journal of business and economics
1
International journal of entrepreneurship and small business
1
International journal of hospitality management
1
International journal of innovation and technology management
1
International journal of management and economics
1
International journal of quality and innovation
1
International journal of quality and service sciences
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of services and operations management
1
International journal of services, economics and management
1
International marketing : emerging markets
1
International marketing review
1
Journal of business-to-business marketing
1
Journal of enterprising communities : people and places in the global economy
1
Journal of global marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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1
The role of learning in value co-creation in new technological B2B services
Komulainen, Hanna
- In:
The journal of business & industrial marketing
29
(
2014
)
3
,
pp. 238-252
Persistent link: https://www.econbiz.de/10010345207
Saved in:
2
Perceived value of service innovation : a conceptual framework
Coutelle-Brillet, Patricia
;
Riviere, Arnaud
;
Garets, …
- In:
The journal of business & industrial marketing
29
(
2014
)
2
,
pp. 164-172
Persistent link: https://www.econbiz.de/10010248160
Saved in:
3
High-tech, innovative products : identifying and meeting business customers' value needs
Lindgreen, Adam
;
Antioco, Michael
;
Palmer, Roger
; …
- In:
The journal of business & industrial marketing
24
(
2009
)
3/4
,
pp. 182-197
Persistent link: https://www.econbiz.de/10009524596
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