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~isPartOf:"Technological forecasting & social change : an international journal"
~subject:"Deutschland"
~subject:"Internet marketing"
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Deutschland
Internet marketing
Mobile Business
21
Mobile business
21
Mobile communications
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Mobilkommunikation
15
Consumer behaviour
10
Konsumentenverhalten
10
Innovation adoption
8
Innovationsakzeptanz
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Electronic money
6
Elektronisches Geld
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Mobile Anwendung
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Mobile application
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Mobiltelefon
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Mobile payment
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Neural networks
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Behavioral intention
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Consumer behavior
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NFC
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TAM
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Bautista, John Robert
1
Dwivedi, Yogesh Kumar
1
Goh, Dion Hoe-Lian
1
Lin, Trisha T. C.
1
Ooi, Keng-Boon
1
Paragas, Fernando
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Tan, Garry Wei-Han
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Technological forecasting & social change : an international journal
SpringerLink / Bücher
13
International journal of internet marketing and advertising : IJIMA
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Springer eBook Collection
5
Business horizons
4
Digitalisierung und Innovation : Planung, Entstehung, Entwicklungsperspektiven
4
International journal of business information systems : IJBIS
4
International journal of electronic marketing and retailing : IJEMR
4
Journal of business research : JBR
4
Journal of retailing and consumer services
4
Perspektiven des Mobile Commerce in Deutschland : Grundlagen, Strategien, Kundenakzeptanz, Erfolgsfaktoren
4
Web 2.0 und soziale Netzwerke - Risiko oder strategische Chance? : Handlungsoptionen für die Zukunftsperspektive von Kreditinstituten
4
E-marketing ; Vol. 3
3
Electronic markets : the international journal on networked business
3
Gabler Edition Wissenschaft
3
Asia Pacific journal of marketing and logistics
2
Breaking new ground in theory and practice
2
Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
2
Faculty & research / Insead : working paper series
2
HMD : Praxis der Wirtschaftsinformatik
2
Handbook of research on mobile marketing management
2
Information systems research : ISR
2
International journal of electronic business
2
International journal of markets and business systems
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of technology marketing : IJTMkt
2
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
2
Journal of internet commerce
2
Journal of management information systems : JMIS
2
Journal of marketing
2
Journal of marketing research
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of the Academy of Marketing Science
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Multi- und Omnichannel-Management in Banken und Sparkassen : Wege in eine erfolgreiche Zukunft
2
Reihe: Management-Know-how / M : praxisnah und aktuell
2
Research
2
Schriften zum Mobile Commerce und zur Mobilkommunikation
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Advances in electronic marketing
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Revisiting TAM2 in behavioral targeting advertising : a deep learning-based dual-stage SEM-ANN analysis
Wang, Guoqiang
;
Tan, Garry Wei-Han
;
Yuan, Yunpeng
;
Ooi, …
- In:
Technological forecasting & social change : an …
175
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013332738
Saved in:
2
Developing location-based mobile advertising in Singapore : a socio-technical perspective
Lin, Trisha T. C.
;
Paragas, Fernando
;
Goh, Dion Hoe-Lian
; …
- In:
Technological forecasting & social change : an …
103
(
2016
),
pp. 334-349
Persistent link: https://www.econbiz.de/10011608754
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