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~isPartOf:"The journal of brand management : an international journal"
~person:"Casidy, Riza"
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Brand image
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Brand management
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Casidy, Riza
Johnson, Lester W.
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Grappi, Silvia
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The journal of brand management : an international journal
Industrial marketing management : the international journal for industrial and high-tech firms
4
Journal of retailing and consumer services
3
Marketing intelligence & planning
3
Asia Pacific journal of marketing and logistics
2
Journal of strategic marketing
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Australasian marketing journal
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European journal of marketing
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Journal of international consumer marketing
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Tourism management : research, policies, practice
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Brand trust and avoidance following brand crisis : a quasi-experiment on the effect of frachisor statements
Shin, Hyunju
;
Casidy, Riza
;
Yoon, Alyssa
;
Yoon, So-Hyang
- In:
The journal of brand management : an international journal
23
(
2016
)
5
,
pp. 1-23
Persistent link: https://www.econbiz.de/10011565265
Saved in:
2
The impact of brand strength on satisfaction, loxaltry and WOM : an empirical examination in the higher education sector
Casidy, Riza
;
Wymer, Walter
- In:
The journal of brand management : an international journal
22
(
2015
)
2
,
pp. 117-135
Persistent link: https://www.econbiz.de/10011288584
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