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~isPartOf:"The journal of business & industrial marketing"
~subject:"Services marketing"
~subject:"Theorie"
~subject:"Unternehmensdienstleistung"
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Services marketing
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Dienstleistung
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The journal of business & industrial marketing
SpringerLink / Bücher
41
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22
Springer eBook Collection / Business and Economics
19
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18
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The journal of services marketing
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Industrial marketing management : the international journal for industrial and high-tech firms
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Service science, management and engineering : education for the 21st Century
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Discussion paper / Centre for Economic Policy Research
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International economic review
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International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
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Developing and validating a multi-dimensional scale for operationalizing industrial service offering
Partanen, Jukka
;
Kohtamäki, Marko
;
Parida, Vinit
; …
- In:
The journal of business & industrial marketing
32
(
2017
)
2
,
pp. 295-309
Persistent link: https://www.econbiz.de/10011629576
Saved in:
2
The development of new sponsorship deals as new business-to-business services
Athanasopoulou, Pinelopi
;
Sarli, Elena
- In:
The journal of business & industrial marketing
30
(
2015
)
5
,
pp. 552-561
Persistent link: https://www.econbiz.de/10011339884
Saved in:
3
Understanding new service development and service innovation through innovation modes
Gremyr, Ida
;
Witell, Lars
;
Löfberg, Nina
;
Edvardsson, Bo
; …
- In:
The journal of business & industrial marketing
29
(
2014
)
2
,
pp. 123-131
Persistent link: https://www.econbiz.de/10010248164
Saved in:
4
Service process modularization and modular strategies
Carlborg, Per
;
Kindström, Daniel
- In:
The journal of business & industrial marketing
29
(
2014
)
4
,
pp. 313-323
Persistent link: https://www.econbiz.de/10010382815
Saved in:
5
Developing the value perception of the business customer through service modularity
Rahikka, Emmi
;
Ulkuniemi, Pauliina
;
Pekkarinen, Saara
- In:
The journal of business & industrial marketing
26
(
2011
)
5
,
pp. 357-367
Persistent link: https://www.econbiz.de/10009272394
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