//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The journal of business & industrial marketing"
~type_genre:"Article in journal"
~type_genre:"Bibliografie enthalten"
~type_genre:"Conference proceedings"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Marketing
37
Marketing management
16
Marketingmanagement
16
B-to-B-Marketing
11
Business-to-business marketing
11
Beziehungsmarketing
9
Relationship marketing
9
Firm performance
7
Lieferantenmanagement
7
Supplier relationship management
7
Unternehmenserfolg
7
Industrial marketing
6
Competitive advantage
4
Innovation
4
Lieferkette
4
Supply chain
4
Wettbewerbsvorteil
4
Brand management
3
Branding
3
Innovation management
3
Innovationsmanagement
3
Markenführung
3
Market orientation
3
Marketing theory
3
Marketingtheorie
3
USA
3
United States
3
B2B
2
Business ethics
2
Business-to-Business marketing
2
Dynamic capabilities
2
Dynamische Kompetenzen
2
Ernährungsindustrie
2
Food industry
2
Game theory
2
Immaterielle Werte
2
Industrie
2
Intangible assets
2
KMU
2
Knowledge management
2
more ...
less ...
Online availability
All
Undetermined
24
Type of publication
All
Article
35
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
Bibliografie enthalten
Conference proceedings
Aufsatz in Zeitschrift
37
Collection of articles of several authors
2
Konferenzschrift
2
Sammelwerk
2
Mehrbändiges Werk
1
Multi-volume publication
1
more ...
less ...
Language
All
English
37
Author
All
Betts-Outland, Harriette
2
McDonald, Malcolm
2
Merigo, Jose Maria
2
Ritala, Paavo
2
Akgün, Ali E.
1
AlGhaswyneh, Odai Falah Mohammad
1
Arzubiaga, Unai
1
Asare, Anthony K.
1
Ballantyne, David
1
Biemans, Wim
1
Blankson, Charles
1
Borchardt, Miriam
1
Brashear-Alejandro, Thomas
1
Brito, Carlos Henrique Figueiredo e Melo de
1
Cao, Guangming
1
Carvalho, Fernando Manuel Pereira de Oliveira
1
Chaney, Damien
1
Chen, Junsong
1
Cisneiros, Gabriela Pessoa de Oliveira
1
Clarke, Ann Højbjerg
1
Conchar, Margy
1
Duarte, Marcelo Pereira
1
Durans, Amilson de Araujo
1
Ekman, Peter
1
Enyinda, Chris I.
1
Enyinda, Ifeoma E.
1
Erixon, Cecilla
1
Falasca, Mauro
1
Fowler, Jie Gao
1
Freyman, Julien de
1
Freytag, Per V.
1
Gardan, Julien
1
Garner, Benjamin
1
Gil Lafuente, Ana María
1
Gil-Lafuente, Jaime
1
Grönroos, Christian
1
Hingley, Martin
1
Jaramillo, Jorge Fernando
1
Johnston, Wesley J.
1
Kang, Jun
1
more ...
less ...
Institution
All
International Conference on Relationship Marketing <9, 2009, Berlin>
2
Published in...
All
The journal of business & industrial marketing
Journal of business research : JBR
162
Industrial marketing management : the international journal for industrial and high-tech firms
102
European journal of marketing : EJM
80
Journal of marketing education : JME
78
Journal of marketing management : MM
74
Management science : journal of the Institute for Operations Research and the Management Sciences
65
Journal of marketing
63
Marketing theory
63
Journal of macromarketing : examining the interactions among markets, marketing, and society
58
Journal of the Academy of Marketing Science
55
Europäische Hochschulschriften / 5
52
Journal of historical research in marketing
52
Journal of macromarketing
51
Marketing intelligence & planning
49
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
45
Journal of business-to-business marketing
44
Journal of strategic marketing
40
Journal of business ethics : JOBE
36
Journal of Islamic marketing : JIMA
33
Journal of research in marketing and entrepreneurship : JRME
33
AMS review : official publication of the Academy of Marketing Science
32
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
32
The marketing review
30
Journal of marketing research : JMR
27
Marketing : ZFP ; journal of research and management
26
Jahrbuch der Absatz- und Verbrauchsforschung
25
Business horizons
24
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
24
Journal of marketing management : JMM ; journal of the Academy of Marketing
24
Australasian marketing journal
23
Journal of advertising research
23
International journal of technology marketing : IJTMkt
22
International journal of wine business research : IJWBR
22
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
22
Asia Pacific journal of marketing and logistics
20
International journal of islamic marketing and branding
20
Journal of Islamic marketing
20
Cogent business & management
19
Psychology & marketing
19
more ...
less ...
Source
All
ECONIS (ZBW)
37
Showing
1
-
10
of
37
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Reconceptualizing marketing : an assessment of the marketing system in an emerging economy
Fowler, Jie Gao
;
Watson, Amy
;
Sen, Sandipan
;
Sinha, …
- In:
The journal of business & industrial marketing
39
(
2024
)
1
,
pp. 14-28
Persistent link: https://www.econbiz.de/10014472701
Saved in:
2
Why cannot we all just get along? : resolving customer-focused team interface conflicts in a B2B firm leveraging AHP-based multi-criteria decision-making
Enyinda, Chris I.
;
Blankson, Charles
;
Cao, Guangming
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
3
,
pp. 568-592
Persistent link: https://www.econbiz.de/10013539333
Saved in:
3
Marketing in the livestock sector and its impact on food security in Saudi Arabia
AlGhaswyneh, Odai Falah Mohammad
- In:
The journal of business & industrial marketing
38
(
2023
)
5
,
pp. 1191-1202
Persistent link: https://www.econbiz.de/10014276759
Saved in:
4
Social media branding in the food industry : comparing B2B and B2C companies' use of sustainability messaging on Twitter
Garner, Benjamin
;
Mady, Ashraf
- In:
The journal of business & industrial marketing
38
(
2023
)
11
,
pp. 2485-2504
Persistent link: https://www.econbiz.de/10014472003
Saved in:
5
Carbon emission reduction and green marketing decisions in a two-echelon low-carbon supply chain considering fairness concern
Sun, Hongxia
;
Zhong, Yang
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 905-929
Persistent link: https://www.econbiz.de/10014227514
Saved in:
6
Implementation of new segments in small- and medium-sized enterprises (SMEs)
Clarke, Ann Højbjerg
;
Freytag, Per V.
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 930-942
Persistent link: https://www.econbiz.de/10014227517
Saved in:
7
Strategic orientations, marketing capabilities and innovativeness : an adaptive approach
Akgün, Ali E.
;
Polat, Volkan
- In:
The journal of business & industrial marketing
37
(
2022
)
4
,
pp. 918-931
Persistent link: https://www.econbiz.de/10013165299
Saved in:
8
Marketing capabilities for small and medium enterprises that supply large companies
Mainardes, Emerson Wagner
;
Cisneiros, Gabriela Pessoa …
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 47-64
Persistent link: https://www.econbiz.de/10012797088
Saved in:
9
A framework for the relationship implications of additive manufacturing (3D printing) for industrial marketing : servitization, sustainability and customer empowerment
Chaney, Damien
;
Gardan, Julien
;
Freyman, Julien de
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 91-102
Persistent link: https://www.econbiz.de/10012797113
Saved in:
10
Putting marketing knowledge to use : marketing-specific relational capital and product/service innovation performance
Peñalba-Aguirrezabalaga, Carmela
;
Ritala, Paavo
; …
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 209-224
Persistent link: https://www.econbiz.de/10012797131
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->