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Konsumentenverhalten
Mobile communications
12
Mobilkommunikation
12
Dienstleistungsqualität
9
Service quality
9
Customer satisfaction
8
Kundenzufriedenheit
8
Consumer behaviour
7
Beziehungsmarketing
4
Mobile phone
4
Mobiltelefon
4
Relationship marketing
4
Emotion
3
Satisfaction
3
Beschwerdemanagement
2
Complaint management
2
Customer service
2
Experimental design
2
Hotel industry
2
Hotellerie
2
Kundenservice
2
Anticipation
1
Application privacy
1
Arbeitsleistung
1
Arbeitszufriedenheit
1
Artificial intelligence
1
Base of the pyramid
1
Base-of-the-pyramid (BOP)
1
Behavioral intention
1
Behavioural insight
1
Brand image
1
Business model
1
China
1
Cognition
1
Cognitive empathy
1
Collaborative economy
1
Corporate image
1
Corporate reputation
1
Customer experience
1
Customer forgiveness
1
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English
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Catalán, Blanca López
1
Chou, En-Yi
1
Das, Gopal
1
Dinsmore, John
1
Koenig-Lewis, Nicole
1
Lin, Cheng-Yu
1
Malhotra, Arvind
1
Malhotra, Claudia Kubowicz
1
Mukherjee, Srabanti
1
Palmer, Adrian
1
Pandey, Devansh
1
Park, Oun-Joung
1
Plotkina, Daria
1
Prodanova, Jana
1
Racat, Margot
1
Ryu, Jong-Hyun
1
San-Martín, Sonia
1
Umasuthan, Hamsanandini
1
Zhang, Jonathan Z.
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The journal of services marketing
Journal of retailing and consumer services
55
Telecommunications policy : the international journal of digital economy, data sciences and new media
37
Journal of business research : JBR
17
Technological forecasting & social change : an international journal
17
Information systems research : ISR
13
International journal of business information systems : IJBIS
12
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
12
Cogent business & management
11
International journal of electronic business
11
International journal of hospitality management
11
International journal of internet marketing and advertising : IJIMA
11
Asia Pacific journal of marketing and logistics
10
International journal of e-business research : an official publication of the Information Resources Management Association
8
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
7
International journal of business innovation and research
7
International journal of contemporary hospitality management
7
International journal of electronic marketing and retailing : IJEMR
7
International journal of retail & distribution management
7
Global business review
6
Information technology and management
6
International journal of bank marketing
6
International journal of consumer studies
6
International journal of services, economics and management
6
International journal of technology marketing : IJTMkt
6
Journal of hospitality marketing & management
6
Journal of promotion management : innovations in planning and applied research
6
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
6
Journal of strategic marketing
6
DICE discussion paper
5
Electronic commerce research and applications
5
International journal of business excellence : IJBEX
5
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
5
Journal of global information management : an official publication of the Information Resources Management Association
5
Journal of internet commerce
5
Journal of marketing
5
Journal of the Academy of Marketing Science
5
Marketing intelligence & planning
5
Production and operations management : the flagship research journal of the Production and Operations Management Society
5
Service business
5
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ECONIS (ZBW)
7
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1
Improving base-of-the-pyramid consumer welfare through mobile technology services
Pandey, Devansh
;
Mukherjee, Srabanti
;
Das, Gopal
; …
- In:
The journal of services marketing
36
(
2022
)
2
,
pp. 232-244
Persistent link: https://www.econbiz.de/10013407479
Saved in:
2
Improving service brand personality with augmented reality marketing
Plotkina, Daria
;
Dinsmore, John
;
Racat, Margot
- In:
The journal of services marketing
36
(
2022
)
6
,
pp. 781-799
Persistent link: https://www.econbiz.de/10013407600
Saved in:
3
Investigating the role of customer forgiveness following a double deviation
Lin, Cheng-Yu
;
Chou, En-Yi
- In:
The journal of services marketing
36
(
2022
)
8
,
pp. 1042-1057
Persistent link: https://www.econbiz.de/10013410768
Saved in:
4
Influence of empathy on hotel guests' emotional service experience
Umasuthan, Hamsanandini
;
Park, Oun-Joung
;
Ryu, Jong-Hyun
- In:
The journal of services marketing
31
(
2017
)
6
,
pp. 618-635
Persistent link: https://www.econbiz.de/10011801636
Saved in:
5
What makes services customers say "buy it with a mobile phone"?
San-Martín, Sonia
;
Prodanova, Jana
;
Catalán, Blanca López
- In:
The journal of services marketing
30
(
2016
)
6
,
pp. 601-614
Persistent link: https://www.econbiz.de/10011635020
Saved in:
6
The effects of anticipatory emotions on service satisfaction and behavioral intention
Koenig-Lewis, Nicole
;
Palmer, Adrian
- In:
The journal of services marketing
28
(
2014
)
6
,
pp. 437-451
Persistent link: https://www.econbiz.de/10010434609
Saved in:
7
Exploring switching behavior of US mobile service customers
Malhotra, Arvind
;
Malhotra, Claudia Kubowicz
- In:
The journal of services marketing
27
(
2013
)
1
,
pp. 13-24
Persistent link: https://www.econbiz.de/10009723108
Saved in:
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