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~isPartOf:"The marketing review"
~person:"L'Etang, Jacquie"
~person:"Melewar, T. C."
~subject:"Public relations"
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Öffentlichkeitsarbeit
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L'Etang, Jacquie
Melewar, T. C.
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Blili, Samir
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Bochenek, Lukasz M.
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The marketing review
Journal of business research : JBR
4
Journal of marketing communications
3
Qualitative market research : an international journal
3
International studies of management and organization
2
Journal of communication management : an international journal
2
Routledge new directions in public relations and communication research
2
The journal of brand management : an international journal
2
Business ethics quarterly : the journal of the Society for Business Ethics
1
Corporate reputation review : an international journal
1
Culture and public relations : links and implications
1
European business review
1
European journal of marketing : EJM
1
Marketing intelligence & planning
1
Public relations research : European and international perspectives and innovations ; [this book has been published as a Festschrift for Prof. Dr. Günter Bentele, University of Leipzig, on the occasion of his 60th birthday in March 2008]
1
Public relations, society and culture : theoretical and empirical explorations
1
Sport public relations and communication
1
The global public relations handbook : theory, research, and practice
1
The handbook of communication and corporate social responsibility
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Defining and delimiting the scope of the Corporate Identity construct
Melewar, T. C.
;
Skinner, Heather
- In:
The marketing review
18
(
2018
)
2
,
pp. 115-129
Persistent link: https://www.econbiz.de/10011961531
Saved in:
2
A review of the uses of corporate reputation : different perspectives and definitions
Chen, Chen-Chu
;
Bang, Nguyen
;
Melewar, T. C.
;
Dennis, …
- In:
The marketing review
15
(
2015
)
3
,
pp. 263-288
Persistent link: https://www.econbiz.de/10011438100
Saved in:
3
Virtual brand-communities using blogs as communication platforms and their impact on the two-step communication process : a research agenda
Willi, Christine Hallier
;
Melewar, T. C.
;
Broderick, …
- In:
The marketing review
13
(
2013
)
2
,
pp. 103-123
Persistent link: https://www.econbiz.de/10010200658
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