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~isPartOf:"Tourism management : research, policies, practice"
~language:"eng"
~person:"Boo, Soyoung"
~subject:"Beziehungsmarketing"
~subject:"Tourismusmarketing"
~type_genre:"Article in journal"
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Beziehungsmarketing
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Boo, Soyoung
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Tourism management : research, policies, practice
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
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ECONIS (ZBW)
3
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Calculating tourists' customer equity and maximizing the hotel's ROI
Kim, Yumi Park
;
Boo, Soyoung
;
Qu, Hailin
- In:
Tourism management : research, policies, practice
69
(
2018
),
pp. 408-421
Persistent link: https://www.econbiz.de/10011903549
Saved in:
2
Meeting planners' online reviews of destination hotels : a twofold content analysis approach
Boo, Soyoung
;
Busser, James A.
- In:
Tourism management : research, policies, practice
66
(
2018
),
pp. 287-301
Persistent link: https://www.econbiz.de/10011814724
Saved in:
3
A model of customer-based brand equity and its application to multiple destinations
Boo, Soyoung
;
Busser, James
;
Baloglu, Seyhmus
- In:
Tourism management : research, policies, practice
30
(
2009
)
2
,
pp. 219-231
Persistent link: https://www.econbiz.de/10003838232
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