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~language:"eng"
~language:"spa"
~person:"Vrontis, Demetris"
~subject:"Football"
~type_genre:"Article in journal"
~type_genre:"Bibliographie enthalten"
~type_genre:"Book section"
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Football
Consumer behaviour
37
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37
Innovation
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27
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27
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26
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Vrontis, Demetris
Szymanski, Stefan
42
Simmons, Robert
36
Frick, Bernd
22
Wicker, Pamela
22
Schreyer, Dominik
21
Barros, Carlos Pestana
20
Forrest, David
20
Franck, Egon
20
Humphreys, Brad R.
19
Paul, Rodney J.
19
Scelles, Nicolas
19
Buraimo, Babatunde
18
Pawlowski, Tim
18
Schmidt, Sascha Leonard
16
Torgler, Benno
16
Weinbach, Andrew P.
16
Tainsky, Scott
15
Andreff, Wladimir
14
Biscaia, Rui
14
Weimar, Daniel
14
Breuer, Christoph
13
Garcia-del-Barrio, Pedro
13
Soebbing, Brian P.
13
Thrassou, Alkis
13
Rossi, Giambattista
12
Goossens, Dries
11
Halabi, Abdel K.
11
Kochman, Ladd Michael
11
Krumer, Alex
11
Maennig, Wolfgang
11
McDonald, Heath
11
McHale, Ian
11
Morrow, Stephen
11
Reade, J. James
11
Rodríguez, Plácido
11
Tena, J. D.
11
Barajas, Angel
10
Corral, Julio del
10
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Journal for global business advancement : JGBA
3
Journal of promotion management : JPM
2
Accounting, auditing & accountability journal
1
Global business & economics review
1
International journal of organizational analysis
1
Journal for international business and entrepreneurship development
1
Journal for international business and entrepreneurship development : JIBED
1
Journal of business research : JBR
1
Journal of customer behaviour
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Journal of transnational management : the official journal of the International Management Development Association
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The marketing review
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ECONIS (ZBW)
14
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1
The contemporary football industry : a value-based analysis of social, business structural and organisational stakeholders
Yiapanas, George
;
Thrassou, Alkis
;
Vrontis, Demetris
- In:
Accounting, auditing & accountability journal
37
(
2024
)
2
,
pp. 552-585
Persistent link: https://www.econbiz.de/10014514579
Saved in:
2
Football industry strategic contextualisation and developmental choices : the case of Cyprus, EU
Yiapanas, George
;
Thrassou, Alkis
;
Vrontis, Demetris
- In:
Journal for global business advancement : JGBA
15
(
2022
)
3
,
pp. 318-343
Persistent link: https://www.econbiz.de/10014308964
Saved in:
3
A holistic strategic perspective of football industry stakeholders
Yiapanas, George
;
Thrassou, Alkis
;
Vrontis, Demetris
- In:
Journal for international business and entrepreneurship …
14
(
2022
)
3
,
pp. 349-377
Persistent link: https://www.econbiz.de/10013478512
Saved in:
4
Strategic sport sponsorship management : a scale development and validation
Koronios, Konstantinos
;
Vrontis, Demetris
;
Thrassou, Alkis
- In:
Journal of business research : JBR
130
(
2021
),
pp. 295-307
Persistent link: https://www.econbiz.de/10012544792
Saved in:
5
The antecedents and consequences of Lovemarks : a study of the attitudes and perceptions of football club fans
Shuv-Ami, Avichai
;
Papasolomou, Ioanna
;
Vrontis, Demetris
- In:
Global business & economics review
20
(
2018
)
5/6
,
pp. 612-633
Persistent link: https://www.econbiz.de/10012126543
Saved in:
6
Brand lovemarks scale of sport fans
Shuv-Ami, Avichai
;
Vrontis, Demetris
;
Thrassou, Alkis
- In:
Journal of promotion management : JPM
24
(
2018
)
2
,
pp. 215-232
Persistent link: https://www.econbiz.de/10011875380
Saved in:
7
New measure of brand equity status of a basketball club
Shuv-Ami, Avichai
;
Papasolomou, Ioanna
;
Vrontis, Demetris
- In:
Journal of transnational management : the official …
23
(
2018
)
1
,
pp. 39-63
Persistent link: https://www.econbiz.de/10011848454
Saved in:
8
Contemporary sports club branding : empirical findings on basketball and value-based conceptual constructs
Shuv-Ami, Avichai
;
Thrassou, Alkis
;
Vrontis, Demetris
- In:
The marketing review
15
(
2015
)
4
,
pp. 503-524
Persistent link: https://www.econbiz.de/10011551572
Saved in:
9
Fans' brand commitment to basketball teams : establishing the validity and reliability of a new multidimensional scale
Shuv-Ami, Avichai
;
Thrassou, Alkis
;
Vrontis, Demetris
- In:
Journal of customer behaviour
14
(
2015
)
4
,
pp. 311-329
Persistent link: https://www.econbiz.de/10011551003
Saved in:
10
Strategic marketing planning for football clubs : a value-based analysis
Vrontis, Demetris
;
Thrassou, Alkis
;
Kartakoullis, Nicos L.
- In:
Journal for global business advancement : JGBA
7
(
2014
)
4
,
pp. 355-374
Persistent link: https://www.econbiz.de/10011280995
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