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~language:"eng"
~person:"Glowik, Mario"
~type_genre:"Case study"
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Glowik, Mario
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Global strategy in the service industries : dynamics, analysis, growth
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Proceedings of the 16th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 4 - 6, 2008, Vienna, Austria
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1
Market entry strategies : internationalization theories, concepts and cases
Glowik, Mario
-
2020
-
3., completely revised and updated edition
Persistent link: https://www.econbiz.de/10011991055
Saved in:
2
Case study: Alibaba group : a successful Chinese and international digital business giant?
Glowik, Mario
- In:
Global strategy in the service industries : dynamics, …
,
(pp. 96-105)
.
2017
Persistent link: https://www.econbiz.de/10011659854
Saved in:
3
Case study: Alphabet : gaining market dominance through external knowledge resources
Glowik, Mario
- In:
Global strategy in the service industries : dynamics, …
,
(pp. 139-146)
.
2017
Persistent link: https://www.econbiz.de/10011659909
Saved in:
4
Case study: Boehringer Ingelheim : license-driven market entry
Glowik, Mario
- In:
Global strategy in the service industries : dynamics, …
,
(pp. 173-183)
.
2017
Persistent link: https://www.econbiz.de/10011659922
Saved in:
5
Case study: environmental analysis for Russia in light of economic sanctions
Hlozek, Corinna
;
Glowik, Mario
- In:
Global strategy in the service industries : dynamics, …
,
(pp. 116-129)
.
2017
Persistent link: https://www.econbiz.de/10011659869
Saved in:
6
Case study: Fresenius : concentration strategies in healthcare business
Glowik, Mario
- In:
Global strategy in the service industries : dynamics, …
,
(pp. 165-172)
.
2017
Persistent link: https://www.econbiz.de/10011659918
Saved in:
7
Case study: healthcare industry in Japan
Wendlandt, Constantin
;
Glowik, Mario
- In:
Global strategy in the service industries : dynamics, …
,
(pp. 130-138)
.
2017
Persistent link: https://www.econbiz.de/10011659870
Saved in:
8
Case study: Philips : diversification strategy in practice
Glowik, Mario
- In:
Global strategy in the service industries : dynamics, …
,
(pp. 147-155)
.
2017
Persistent link: https://www.econbiz.de/10011659913
Saved in:
9
Case study: Starbucks : you may think it is franchising only but it is not
Glowik, Mario
- In:
Global strategy in the service industries : dynamics, …
,
(pp. 156-164)
.
2017
Persistent link: https://www.econbiz.de/10011659915
Saved in:
10
Global strategy in the service industries : dynamics, analysis, growth
Glowik, Mario
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10011625786
Saved in:
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