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~language:"eng"
~person:"Jaakkola, Elina"
~person:"Johnson, Lester W."
~subject:"Beziehungsmarketing"
~subject:"Konsumentenverhalten"
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Search: subject_exact:"Customer integration"
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Beziehungsmarketing
Konsumentenverhalten
Customer integration
16
Kundenintegration
16
Relationship marketing
14
Betriebliche Wertschöpfung
6
Consumer behaviour
6
Value creation
6
Dienstleistung
5
Services
5
Dienstleistungsmarketing
4
Services marketing
4
Brand
3
Brand management
3
Customer satisfaction
3
Customer value
3
Dienstleistungsmanagement
3
Dienstleistungsqualität
3
Dienstleistungssektor
3
Kundenwert
3
Kundenzufriedenheit
3
Markenartikel
3
Markenführung
3
Service industry
3
Service management
3
Service quality
3
Value
3
Bibliometrics
2
Bibliometrie
2
Brand image
2
Business network
2
Co-creation
2
Co-production
2
Consumer brand engagement
2
Customer participation
2
Innovation
2
Lieferantenmanagement
2
Markenimage
2
Marketing management
2
Marketingmanagement
2
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Undetermined
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Article
12
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2
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Aufsatz in Zeitschrift
11
Aufsatz im Buch
2
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2
Collection of articles of several authors
1
Sammelwerk
1
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English
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Jaakkola, Elina
Johnson, Lester W.
Hollebeek, Linda D.
26
Brodie, Roderick J.
12
Conduit, Jodie
11
Kumar, V.
9
Malthouse, Edward C.
8
Füller, Johann
7
Hajli, Nick
7
Harrigan, Paul
7
Herstatt, Cornelius
7
Rahman, Zillur
7
Rather, Raouf Ahmad
7
Busser, James A.
6
Hippel, Eric von
6
Islam, Jamid Ul
6
Kaufmann, Hans Rüdiger
6
Loureiro, Sandra Maria Correia
6
Plewa, Carolin
6
Schaarschmidt, Mario
6
Schreier, Martin
6
Shulga, Lenna V.
6
Calder, Bobby J.
5
Carlson, Jamie
5
Edvardsson, Bo
5
Fuchs, Christoph
5
Gligor, David
5
Itani, Omar S.
5
Kamboj, Shampy
5
Khan, Imran
5
Le Nguyen Hau
5
Leckie, Civilai
5
Morgan, Todd
5
Piller, Frank T.
5
Prentice, Catherine
5
Roy, Sanjit
5
Shin, Hakseung
5
Verhoef, Peter C.
5
Verleye, Katrien
5
Żyminkowska, Katarzyna
5
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Journal of service management
3
Asia Pacific journal of marketing and logistics
1
Customer engagement : contemporary issues and challenges
1
European journal of marketing
1
Handbook of research on customer engagement
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of Service Management
1
Journal of Service Management: Volume 26, Issue 2
1
Journal of business research : JBR
1
Journal of marketing management : MM
1
Journal of service research
1
Journal of service research : JSR
1
Marketing intelligence & planning
1
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ECONIS (ZBW)
14
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1
Customer participation, innovative aspects of services and outcomes
Nyadzayo, Munyaradzi
;
Leckie, Civilai
;
Johnson, Lester W.
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013532100
Saved in:
2
Examining drivers and outcomes of social media brand engagement
Leckie, Civilai
;
Dwivedi, Abhishek
;
Johnson, Lester W.
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
2
,
pp. 350-367
Persistent link: https://www.econbiz.de/10013163333
Saved in:
3
Customer brand engagement and co-production : an examination of key boundary conditions in the sharing economy
Casidy, Riza
;
Leckie, Civilai
;
Nyadzayo, Munyaradzi
; …
- In:
European journal of marketing
56
(
2022
)
10
,
pp. 2594-2621
Persistent link: https://www.econbiz.de/10013457378
Saved in:
4
Customer referencing as business actor engagement behavior : creating value in and beyond triadic settings
Jaakkola, Elina
;
Aarikka-Stenroos, Leena
- In:
Industrial marketing management : the international …
80
(
2019
),
pp. 27-42
Persistent link: https://www.econbiz.de/10012064323
Saved in:
5
Actor engagement in networks : defining the conceptual domain
Brodie, Roderick J.
;
Fehrer, Julia
;
Jaakkola, Elina
; …
- In:
Journal of service research
22
(
2019
)
2
,
pp. 173-188
Persistent link: https://www.econbiz.de/10012007439
Saved in:
6
Customer engagement and organizational performance: a service-dominant logic perspective
Leckie, Civilai
;
Nyadzayo, Munyaradzi W.
;
Johnson, Lester W.
- In:
Handbook of research on customer engagement
,
(pp. 311-328)
.
2019
Persistent link: https://www.econbiz.de/10013163393
Saved in:
7
Customer engagement behaviours and value co-creation
Alexander, Matthew
;
Jaakkola, Elina
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 3-20)
.
2016
Persistent link: https://www.econbiz.de/10011430570
Saved in:
8
Antecedents of consumer brand engagement and brand loyalty
Leckie, Civilai
;
Nyadzayo, Munyaradzi
;
Johnson, Lester W.
- In:
Journal of marketing management : MM
32
(
2016
)
5/6
,
pp. 558-578
Persistent link: https://www.econbiz.de/10011483114
Saved in:
9
Customer participation management : developing a comprehensive framework and a research agenda
Mustak, Mekhail
;
Jaakkola, Elina
;
Halinen, Aino
; …
- In:
Journal of service management
27
(
2016
)
3
,
pp. 250-275
Persistent link: https://www.econbiz.de/10011583407
Saved in:
10
Using blueprinting and benchmarking to identify marketing resources that help co-create customer value
Ceric, Arnela
;
D'Alessandro, Steven
;
Soutar, Geoffrey N.
; …
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5653-5661
Persistent link: https://www.econbiz.de/10011597433
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