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~language:"eng"
~person:"Law, Rob"
~subject:"Tourismusmarketing"
~subject:"Viral marketing"
~type_genre:"Article in journal"
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Tourismusmarketing
Viral marketing
Hotel industry
25
Hotellerie
25
Hong Kong
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Hongkong
24
Tourism
17
Tourismus
16
Bibliometrics
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Law, Rob
Law, Chun Hung Roberts
30
Han, Heesup
23
Fesenmaier, Daniel R.
20
Loureiro, Sandra Maria Correia
18
Lehto, Xinran Y.
17
Okumus, Fevzi
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Filieri, Raffaele
16
Mariani, Marcello M.
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Su, LuJun
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Wong, IpKin Anthony
15
Pike, Steven
14
Stepchenkova, Svetlana
14
Wang, Youcheng
14
Xiang, Zheng
14
Berger, Jonah
13
Bigné Alcañiz, J. Enrique
13
Kozak, Metin
13
Morrison, Alastair M.
13
Scott, Noel
13
Cai, Liping A.
12
Kim, Woo Gon
12
Pârgaru, Ion
12
Stylidis, Dimitrios
12
Balaji, M. S.
11
Dwivedi, Yogesh Kumar
11
East, Robert
11
Kim, Seongseop
11
Li, Gang
11
Li, Hengyun
11
Pan, Bing
11
Taheri, Babak
11
Teodorescu, Nicolae
11
Bilgihan, Anil
10
Carneiro, Maria João
10
Chen, Chun-Chu
10
Ekinci, Yuksel
10
Huang, Songshan
10
Jang, Soocheong
10
Kim, Jong Min
10
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Journal of travel and tourism marketing
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Tourism management : research, policies, practice
3
International journal of hospitality management
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
International journal of services technology and management
1
Journal of air transport management
1
Journal of electronic commerce research : JECR
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ECONIS (ZBW)
20
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1
The influence of hotel price on perceived service quality and value in e-tourism : an empirical investigation based on online traveler reviews
Ye, Qiang
;
Li, Huiying
;
Wang, Zhisheng
;
Law, Rob
- In:
Journal of hospitality & tourism research : JHTR ; the …
38
(
2014
)
1
,
pp. 23-39
Persistent link: https://www.econbiz.de/10010252159
Saved in:
2
Moderating effects of product heterogeneity between online word-of-mouth and hotel sales
Lu, Qi
;
Ye, Qiang
;
Law, Rob
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10010348272
Saved in:
3
"Do we believe in TripAdvisor?" : examining credibility perceptions and online travelers' attitude toward using user-generated content
Ayeh, Julian K.
;
Au, Norman
;
Law, Rob
- In:
Journal of travel research : a quarterly publication of …
52
(
2013
)
4
,
pp. 437-452
Persistent link: https://www.econbiz.de/10009767236
Saved in:
4
Journal of Travel & Tourism Marketing special issue on social media : preface
Law, Rob
;
Xiang, Zheng
- In:
Journal of travel and tourism marketing
30
(
2013
)
1/2
,
pp. 1-2
Persistent link: https://www.econbiz.de/10009744659
Saved in:
5
Predicting the intention to use consumer-generated media for travel planning
Ayeh, Julian K.
;
Au, Norman
;
Law, Rob
- In:
Tourism management : research, policies, practice
35
(
2013
),
pp. 132-143
Persistent link: https://www.econbiz.de/10009687035
Saved in:
6
A behavioral analysis of web sharers and browsers in Hong Kong using targeted association rule mining
Rong, Jia
;
Vu, Huy Quan
;
Law, Rob
;
Li, Gang
- In:
Tourism management : research, policies, practice
33
(
2012
)
4
,
pp. 731-740
Persistent link: https://www.econbiz.de/10009510098
Saved in:
7
Diversity in statistical research techniques : an analysis of refereed research articles in the Journal of Travel & Tourism Marketing between 1992 and 2010
Lee, Hee Andy Lee
;
Law, Rob
- In:
Journal of travel and tourism marketing
29
(
2012
)
1/2
,
pp. 1-17
Persistent link: https://www.econbiz.de/10009537287
Saved in:
8
Profiling the users of travel websites for planning and online experience sharing
Ip, Crystal
;
Lee, Hee
;
Law, Rob
- In:
Journal of hospitality & tourism research : JHTR ; the …
36
(
2012
)
3
,
pp. 418-426
Persistent link: https://www.econbiz.de/10009578321
Saved in:
9
The dynamics of search engine marketing for tourist destinations
Pan, Bing
;
Xiang, Zheng
;
Law, Rob
;
Fesenmaier, Daniel R.
- In:
Journal of travel research : a quarterly publication of …
50
(
2010/11
)
4
,
pp. 365-377
Persistent link: https://www.econbiz.de/10009244992
Saved in:
10
Feature extraction of travel destinations from online Chinese-language customer reviews
Ye, Qiang
;
Law, Rob
;
Li, Shi
;
Yijun, Li
- In:
International journal of services technology and management
15
(
2011
)
1/2
,
pp. 106-118
Persistent link: https://www.econbiz.de/10008986875
Saved in:
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