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~language:"eng"
~person:"Zhu, Rui Juliet"
~subject:"Advertising effects"
~subject:"United States"
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Advertising effects
United States
Consumer behaviour
8
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Ladengestaltung
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Perception
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Store design
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Wahrnehmung
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Werbewirkung
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Advertising
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Advertising music
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English
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Zhu, Rui Juliet
Meyers-Levy, Joan
3
Chae, Boyoun
1
Jiang, Lan
1
Levav, Jonathan
1
Li, Xiuping
1
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of marketing research : JMR
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ECONIS (ZBW)
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1
Judging product effectiveness from perceived spatial proximity
Chae, Boyoun
;
Li, Xiuping
;
Zhu, Rui Juliet
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
)
2
,
pp. 317-335
Persistent link: https://www.econbiz.de/10009786434
Saved in:
2
Context effects from bodily sensations : examining bodily sensations induced by flooring and the moderating role of product viewing distance
Meyers-Levy, Joan
;
Zhu, Rui Juliet
;
Jiang, Lan
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10003982902
Saved in:
3
Gender differences in the meanings consumers infer from music and other aesthetic stimuli
Meyers-Levy, Joan
;
Zhu, Rui Juliet
- In:
Journal of consumer psychology : JCP : the official …
20
(
2010
)
4
,
pp. 495-507
Persistent link: https://www.econbiz.de/10008728805
Saved in:
4
The influence of self-view on context effects : how display fixtures can affect product evaluations
Zhu, Rui Juliet
;
Meyers-Levy, Joan
- In:
Journal of marketing research : JMR
46
(
2009
)
1
,
pp. 37-45
Persistent link: https://www.econbiz.de/10003810242
Saved in:
5
Seeking freedom through variety
Levav, Jonathan
;
Zhu, Rui Juliet
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
4
,
pp. 600-610
Persistent link: https://www.econbiz.de/10003919308
Saved in:
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