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~language:"eng"
~subject:"Online retailing"
~subject:"Relationship marketing"
~subject:"Theorie"
~type_genre:"Konferenzbeitrag"
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
3
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
2
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
2
The international review of retail, distribution and consumer research
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1
Generations and their preferences for loyalty program rewards in supermarket retailing
Salvietti, Giada
;
Ieva, Marco
;
Ziliani, Cristina
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 57-64)
.
2023
Persistent link: https://www.econbiz.de/10014289837
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2
Shift in national brand and private label shares with households commencing online grocery shopping
Brüggemann, Philipp
;
Schultz, Carsten D.
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 119-129)
.
2023
Persistent link: https://www.econbiz.de/10014289847
Saved in:
3
Consumers' attitudes and purchases in online versus offline grocery shopping
Brüggemann, Philipp
;
Pauwels, Koen
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 39-46)
.
2022
Persistent link: https://www.econbiz.de/10013281206
Saved in:
4
Private label vs leading national brand in the online grocery retail setting
Fornari, Edoardo
;
Negri, Francesca
;
Ghezzi, Alessandro …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 74-81)
.
2022
Persistent link: https://www.econbiz.de/10013281250
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5
Emerging trends in retailing and consumption patterns
Arrigo, Elisa
;
Pellicelli, Anna Claudia
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 153-158)
.
2022
Persistent link: https://www.econbiz.de/10013281295
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6
Flow and consumer behavior in an online supermarket
Morales-Solana, Doris
;
Esteban-Millat, Irene
;
Alegret …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 65-73)
.
2018
Persistent link: https://www.econbiz.de/10013277398
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7
Does the Commercial format influence the effect that store brands' equity has on loyalty to the retailer?
Rubio Benito, Natalia
;
Villaseñor, Nieves
;
Yagüe …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 125-133)
.
2018
Persistent link: https://www.econbiz.de/10013277494
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8
Customer segmentation in retailing based on retail brand patronage patterns
David, Natalie
;
Schramm-Klein, Hanna
;
Rank, Olaf N.
; …
- In:
The international review of retail, distribution and …
25
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2015
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pp. 449-459
Persistent link: https://www.econbiz.de/10011534009
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