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~language:"eng"
~subject:"Relationship marketing"
~type_genre:"Aufsatz im Buch"
~type_genre:"Thesis"
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Search: subject_exact:"Kundenloyalität"
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Relationship marketing
Customer retention
119
Kundenbindung
119
Beziehungsmarketing
32
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22
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22
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16
Social web
16
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15
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10
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How to succeed in the digital age : strategies from 17 top managers
6
Computer-mediated marketing strategies : social media and online brand communities
2
Advances in consulting research : recent findings and practical cases
1
Advances in electronic marketing
1
Applied Marketing Science = Angewandte Marketingforschung
1
Brand management ; Vol. 2
1
Business and management issues in the global and digital era : Indonesian perspectives
1
Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
1
E-retailing challenges and opportunities in the global marketplace
1
Exploring the grand challenges for next generation e-business : 8th Workshop on E-Business, WEB 2009, Phoenix, AZ, USA, December 15, 2009 ; revised selected papers
1
Handbook of research on retailer-consumer relationship development
1
Handbook of research on tacit knowledge management for organizational success
1
Handbook of research on technology applications for effective customer engagement
1
Handbuch Investor Relations
1
Interdisciplinary management research XVI ; 1
1
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1
Making a difference through marketing : a quest for diverse perspectives
1
Research
1
Schriftenreihe innovatives Dienstleistungsmanagement
1
Selected papers July 2010 Business & Economics Society International Conference ; Volume 2, issue 2
1
Strategies and tools for managing connected consumers
1
The changing business landscape of Romania : lessons for and from transition economies
1
The synergy of business theory and practice : advancing the practical application of scholarly research
1
User innovation and the entrepreneurship phenomenon in the digital economy
1
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Connecting the dots between e-CRM and customer loyalty : mediating role of perceived value and customer support
Turulja, Lejla
;
Činjarević, Merima
- In:
Handbook of research on technology applications for …
,
(pp. 123-140)
.
2021
Persistent link: https://www.econbiz.de/10012307778
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2
Quality strategies for customer loyalty in an e-service environment : a case of m-banking customers
Vasudeva, Savdeep
- In:
Strategies and tools for managing connected consumers
,
(pp. 46-69)
.
2020
Persistent link: https://www.econbiz.de/10012106733
Saved in:
3
Impact of tourists' socio-demographic factors and number of previous visits on attitudinal loyalty : simultaneous testing of three loyalty types
Laškarin Ažić, Marina
;
Galičic, Vlado
-
2020
Persistent link: https://www.econbiz.de/10012601656
Saved in:
4
The practicable aspect of the Omni-channel retailing strategy and its impact on customer loyalty
Christoforou, Tandy
;
Melanthiou, Yioula
- In:
The synergy of business theory and practice : advancing …
,
(pp. 239-260)
.
2019
Persistent link: https://www.econbiz.de/10012105754
Saved in:
5
The development of interpersonal trust between the consultant and client in the course of the consulting process
Mauerer, Christian
- In:
Advances in consulting research : recent findings and …
,
(pp. 273-298)
.
2019
Persistent link: https://www.econbiz.de/10011928516
Saved in:
6
Relationships among service quality, customer satisfaction, word-of-mouth, and customer loyalty : a case study of minimarkets with halal positioning, Jakarta, Indonesia
Aji, Bagus Wicaksono
;
Sri Daryanti
- In:
Business and management issues in the global and …
,
(pp. 279-291)
.
2019
Persistent link: https://www.econbiz.de/10012311744
Saved in:
7
Digital marketing : relationship between real Madrid's actions and brand promotion and customer loyalty
Mota, Cesar Silvério Pereira da
;
Isaías, Pedro
- In:
User innovation and the entrepreneurship phenomenon in …
,
(pp. 28-49)
.
2018
Persistent link: https://www.econbiz.de/10011761709
Saved in:
8
Influencing factors in customers' intention to re-visit resort hotels : the roles of customer experience management and customer value
Luturlean, Bachruddin Saleh
;
Hurriyati, Ratih
;
Wibowo, …
- In:
Knowledge, learning and innovation : research insights …
,
(pp. 191-207)
.
2018
Persistent link: https://www.econbiz.de/10011738038
Saved in:
9
The tacit knowledge through the customer experience : conceptualization, externalization methods, and use application to Tunisian Thalassotherapy centers
Jaziri-Bouagina, Dhouha
- In:
Handbook of research on tacit knowledge management for …
,
(pp. 1-29)
.
2017
Persistent link: https://www.econbiz.de/10011670112
Saved in:
10
Discernment of youth towards e-retailing in Asian and Gulf marketing territories
Mathews, Soney
;
Varshney, Seema
;
Jassel, Jagdeep Singh
- In:
E-retailing challenges and opportunities in the global …
,
(pp. 183-204)
.
2016
Persistent link: https://www.econbiz.de/10011506292
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