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The journal of media economics
6
Inspel : international journal of special libraries ; official organ of the IFLA Division of Special Libraries
4
Legal and business aspects of the magazine industry 1984
3
Contemporary economic policy : a journal of Western Economic Association International
2
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International journal of internet marketing and advertising : IJIMA
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Philippine journal of development
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5th Workshop on the Economics of Information and Network Industries : August 30 - 31, 2002
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Advances in applied microeconomics : a research annual
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Advertising and violence : concepts and perspectives
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Canadian public policy : a journal for the discussion of social and economic policy in Canada
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De economist : Netherlands economic review ; quarterly review of the Royal Netherlands Economic Association
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Economic modelling
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European journal of law and economics
1
European journal of marketing : EJM
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Handbook of media economics ; volume 1
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Handbook on the economics of leisure
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Health marketing quarterly
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Interfaces : the INFORMS journal on the practice of operations research
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International business review : the official journal of the European International Business Academy
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International journal of advertising : the quarterly review of marketing communications
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International journal of industrial organization
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International journal on media management : JMM
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Journal of advertising
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
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ECONIS (ZBW)
82
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1
Our magazine, or, why does no-one read us?
Parker, Martin
- In:
Organization : the interdisciplinary journal of …
30
(
2023
)
6
,
pp. 1287-1292
Persistent link: https://www.econbiz.de/10014432189
Saved in:
2
The Journal of Consumer Behaviour's first 20 years
Eastman, Jacqueline Kilsheimer
;
Muncy, James A.
;
Jain, …
- In:
Journal of consumer behaviour
22
(
2023
)
5
,
pp. 1282-1295
Persistent link: https://www.econbiz.de/10014368266
Saved in:
3
A scientometric study of the journal of advertising research : prominent contributors and research themes from 1996 to 2019
Donthu, Naveen
;
Lim, Weng Marc
;
Kumar, Satish
; …
- In:
Journal of advertising research
62
(
2022
)
2
,
pp. 105-117
Persistent link: https://www.econbiz.de/10013325472
Saved in:
4
Special section introduction: reimagining advertising research : 50 years and beyond
Huh, Jisu
;
Faber, Ronald J.
- In:
Journal of advertising
51
(
2022
)
5
,
pp. 535-538
Persistent link: https://www.econbiz.de/10013417529
Saved in:
5
Judging a magazine by its cover : a conceptual framework to understand sales through content and design interaction
Püchel, Lea
;
Wellbrock, C. -M.
- In:
International journal on media management : JMM
24
(
2022
)
2
,
pp. 87-116
Persistent link: https://www.econbiz.de/10013370877
Saved in:
6
Malay Muslim religious ideology : representations of gendered beauty ideals in women's magazines
French, Juliana
;
Lee, Christina Kwai Choi
;
Brace-Govan, Jan
- In:
Journal of macromarketing
40
(
2020
)
4
,
pp. 459-474
Persistent link: https://www.econbiz.de/10012308734
Saved in:
7
Guns for christmas : advertising in boys' life magazine, 1911-2012
Witkowski, Terrence H.
- In:
Journal of macromarketing
40
(
2020
)
3
,
pp. 396-414
Persistent link: https://www.econbiz.de/10012264069
Saved in:
8
Jack and Jill be nimble : a historical analysis of an "adless" children’s magazine
Holiday, Steven
- In:
Journal of advertising : official publication of the …
47
(
2018
)
4
,
pp. 412-428
Persistent link: https://www.econbiz.de/10012004092
Saved in:
9
Marketing images of marriage rituals : a cross-cultural analysis of wedding magazine advertising
Han, Lo Wai
- In:
Journal of international consumer marketing
30
(
2018
)
2
,
pp. 128-146
Persistent link: https://www.econbiz.de/10011917527
Saved in:
10
Investigating the persuasive impact and underlying processes of interactive magazine ads in a real-life setting
Rauwers, Fabiënne
;
Voorveld, Hilde
;
Neijens, Peter C.
- In:
International journal of advertising : the quarterly …
37
(
2018
)
5
,
pp. 806-827
Persistent link: https://www.econbiz.de/10012492589
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