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~person:"Aarikka-Stenroos, Leena"
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Aarikka-Stenroos, Leena
Kleinaltenkamp, Michael
55
Backhaus, Klaus
34
Homburg, Christian
22
Johnston, Wesley J.
22
Naudé, Peter
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Svensson, Göran
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Henneberg, Stephan
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Geiger, Ingmar
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Lindgreen, Adam
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Baumgarth, Carsten
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Jacob, Frank
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Kowalkowski, Christian
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Voeth, Markus
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Ulaga, Wolfgang
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Hofmaier, Richard
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Keränen, Joona
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Lilien, Gary L.
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Pepels, Werner
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Plinke, Wulff
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Weiber, Rolf
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Brennan, Ross
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Cova, Bernard
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Di Benedetto, C. Anthony
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Pförtsch, Waldemar A.
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Terho, Harri
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Agnihotri, Raj
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Ellis, Nick
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Rangarajan, Deva
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Ehret, Michael
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Ivens, Björn Sven
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La Rocca, Antonella
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Industrial marketing management : the international journal for industrial and high-tech firms
4
The journal of business & industrial marketing
1
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ECONIS (ZBW)
5
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1
Managing B2B customer journeys in digital era : four management activities with artificial intelligence-empowered tools
Rusthollkarhu, Sami
;
Toukola, Sebastian
; …
- In:
Industrial marketing management : the international …
104
(
2022
),
pp. 241-257
Persistent link: https://www.econbiz.de/10013326935
Saved in:
2
How B2B suppliers articulate customer value propositions in the circular economy : four innovation-driven value creation logics
Ranta, Valtteri
;
Keränen, Joona
;
Aarikka-Stenroos, Leena
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 291-305
Persistent link: https://www.econbiz.de/10012285186
Saved in:
3
Building B2B relationships via initiation contributors : three cases from the Norwegian-South Korean international project business
Aarikka-Stenroos, Leena
;
Aaboen, Lise
;
Cova, Bernard
; …
- In:
Industrial marketing management : the international …
68
(
2018
),
pp. 74-85
Persistent link: https://www.econbiz.de/10011822117
Saved in:
4
Rhetoric in customer referencing : fortifying sales arguments in two start-up companies
Ruokolainen, Jari
;
Aarikka-Stenroos, Leena
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 188-202
Persistent link: https://www.econbiz.de/10011478793
Saved in:
5
Industrial buyers' use of references, word-of-mouth and reputation in complex buying situation
Aarikka-Stenroos, Leena
;
Makkonen, Hannu Sakari
- In:
The journal of business & industrial marketing
29
(
2014
)
4
,
pp. 344-352
Persistent link: https://www.econbiz.de/10010382775
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