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~person:"Ahn, Jiseon"
~person:"Wong, IpKin Anthony"
~subject:"Markenimage"
~subject:"Willingness to pay"
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Search: "Customer relationship management"
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Markenimage
Willingness to pay
Beziehungsmarketing
38
Relationship marketing
38
Consumer behaviour
31
Konsumentenverhalten
31
Customer satisfaction
21
Kundenzufriedenheit
21
Brand management
13
Markenführung
13
Brand image
10
Dienstleistungsqualität
10
Service quality
10
Brand
6
Emotion
6
Gambling
6
Gastronomie
6
Glücksspiel
6
Markenartikel
6
Restaurant industry
6
Customer value
5
Kundenwert
5
Cognition
4
Confidence
4
Corporate Social Responsibility
4
Corporate social responsibility
4
Customer integration
4
Customer retention
4
Kognition
4
Kundenbindung
4
Kundenintegration
4
Loyalty
4
Vertrauen
4
Betriebliche Wertschöpfung
3
Brand loyalty
3
Customer loyalty
3
Einzelhandel
3
Hotel industry
3
Hotellerie
3
Kundenbindungsprogramm
3
Loyalty program
3
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11
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11
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11
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English
11
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Ahn, Jiseon
Wong, IpKin Anthony
Loureiro, Sandra Maria Correia
15
Gil Saura, Irene
12
Han, Heesup
11
Japutra, Arnold
11
Kumar, Vikas
10
Hyun, Sunghyup Sean
9
King, Ceridwyn
9
Šerić, Maja
9
Fetscherin, Marc
8
Guzman, Francisco
8
Sarkar, Abhigyan
8
Ekinci, Yuksel
7
Hollebeek, Linda D.
7
Huber, Frank
7
Kaushik, Arun Kumar
7
Khan, Imran
7
Augusto, Mário Gomes
6
Chahal, Hardeep
6
Das, Gopal
6
Iglesias, Oriol
6
Khamitov, Mansur
6
Leckie, Civilai
6
MacInnis, Deborah J.
6
Nyadzayo, Munyaradzi W.
6
Prentice, Catherine
6
Rahman, Zillur
6
Roy, Sanjit
6
Sarkar, Juhi Gahlot
6
Sreejesh, S.
6
Thomson, Matthew
6
Veloutsou, Cleopatra
6
Albers, Sönke
5
Bilgihan, Anil
5
Brodie, Roderick J.
5
Casidy, Riza
5
Civelek, Mustafa Emre
5
Hwang, Jinsoo
5
Johnson, Lester W.
5
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International journal of hospitality management
3
Journal of travel and tourism marketing
2
Asia Pacific journal of marketing and logistics
1
International journal of contemporary hospitality management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of vacation marketing
1
The journal of services marketing
1
Total quality management & business excellence
1
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ECONIS (ZBW)
11
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1
Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon
;
Hong, EunPyo
;
Ahn, Jiseon
;
Park, Jungkun
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
Saved in:
2
Role of brand heritage in local and franchise restaurant service
Ahn, Jiseon
- In:
Total quality management & business excellence
34
(
2023
)
13/14
,
pp. 1882-1895
Persistent link: https://www.econbiz.de/10014369732
Saved in:
3
Impacts of cruise industry corporate social responsibility reputation on customers' loyalty : mediating role of trust and identification
Ahn, Jiseon
;
Shamim, Amjad
;
Park, Jungkun
- In:
International journal of hospitality management
92
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012425029
Saved in:
4
Customer engagement and its outcomes : the cross-level effect of service environment and brand equity
Ou, Juanjuan
;
Wong, IpKin Anthony
;
Prentice, Catherine
; …
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
2
,
pp. 377-402
Persistent link: https://www.econbiz.de/10012201373
Saved in:
5
Effectiveness of demographic characteristics in understanding Malaysian customers' perceived value of the integrated resort sector
Ahn, Jiseon
- In:
Journal of vacation marketing
26
(
2020
)
2
,
pp. 195-210
Persistent link: https://www.econbiz.de/10012213327
Saved in:
6
Influence of brand relationship on customer attitude toward integrated resort brands : a cognitive, affective, and conative perspective
Ahn, Jiseon
;
Back, Ki-Joon
- In:
Journal of travel and tourism marketing
35
(
2018
)
4
,
pp. 449-460
Persistent link: https://www.econbiz.de/10011917922
Saved in:
7
Embracing or fighting the urge : a multilevel investigation on casino service, branding and impulsive gambling
Prentice, Catherine
;
Wong, IpKin Anthony
- In:
International journal of hospitality management
56
(
2016
),
pp. 109-118
Persistent link: https://www.econbiz.de/10011521730
Saved in:
8
Green marketing programs as strategic initiatives in hospitality
Rosenbaum, Mark
;
Wong, IpKin Anthony
- In:
The journal of services marketing
29
(
2015
)
2
,
pp. 81-92
Persistent link: https://www.econbiz.de/10011343393
Saved in:
9
Do perceived CSR initiatives enhance customer preference and loyalty in casinos?
Liu, Matthew Tingchi
;
Wong, IpKin Anthony
;
Chu, Rongwei
; …
- In:
International journal of contemporary hospitality management
26
(
2014
)
7
,
pp. 1024-1045
Persistent link: https://www.econbiz.de/10010426100
Saved in:
10
Exploring customer equity and the role of service experience in the casino service encounter
Wong, IpKin Anthony
- In:
International journal of hospitality management
32
(
2013
),
pp. 91-101
Persistent link: https://www.econbiz.de/10009717665
Saved in:
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