//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Ahuja, Vandana"
~subject:"B2C"
~subject:"Business model"
~subject:"social media marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Internet-Marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
B2C
Business model
social media marketing
Internet marketing
14
Online-Marketing
14
Consumer behaviour
7
Konsumentenverhalten
7
Beziehungsmarketing
6
Internet
6
Relationship marketing
6
Social Web
6
Social web
6
Brand management
5
E-commerce
5
Electronic Commerce
5
Markenführung
5
Online retailing
3
Online-Handel
3
Website
3
Betriebliche Wertschöpfung
1
Brand
1
Cluster analysis
1
Clusteranalyse
1
Computerunterstütztes Verfahren
1
Confidence
1
Consumer Behavior
1
Digital marketing
1
Digital media
1
Digitale Medien
1
Ecommerce
1
Electronic Banking
1
Electronic banking
1
Emarketing
1
Facebook marketing
1
Fashion
1
Geschäftsmodell
1
IABI
1
India
1
Indien
1
Innovation adoption
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Ahuja, Vandana
Gretzel, Ulrike
4
Wirtz, Bernd W.
4
Christou, Evangelos
3
Dänzler, Stefanie
3
Thomes, Tim Paul
3
Arora, Nilesh
2
Attia, Ashraf M.
2
Ballestar, María Teresa
2
Carroni, Elias
2
Clemons, Eric K.
2
Fakhr, Rana A.
2
Heinemann, Gerrit
2
Knappe, Martin
2
Kollmann, Tobias
2
Kracklauer, Alexander
2
Kumar, Vikas
2
Lembke, Gerald
2
PERTTULA, William
2
Paolini, Dimitri
2
Rana, Meghna
2
Sainz, Jorge
2
Semerádová, Tereza
2
Sigala, Marianna
2
Soyez, Nadine
2
Vinerean, Simona
2
Vrontis, Demetris
2
Weinlich, Petr
2
Abedin, Babak
1
Adams, Pamela
1
Adeola, Ogechi
1
Adnan, Malik
1
Agarwal, Amit
1
Ahmad Jusoh
1
Ahmed, Rizwan Raheem
1
Ahuja, Yukti
1
Al Tenaiji, Afraa Abdulla
1
Al-Fassed, Khaled Jamal
1
Al-Hawary, Sulieman Ibraheem Shelash
1
Al-Shawabkeh, Abdallah
1
more ...
less ...
Published in...
All
International journal of management practice : IJMP
2
International journal of information technology and management : IJITM
1
Metamorphosis : a journal of management research
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Social media marketing and the world of fashion : identification of determinants for building consumer brand relationship and shaping consumer brand perception
Singhal, Virtika
;
Ahuja, Vandana
- In:
International journal of management practice : IJMP
16
(
2023
)
2
,
pp. 186-211
Persistent link: https://www.econbiz.de/10014315855
Saved in:
2
Generation of trust using social networking sites : a comparative analysis of online apparel brands across social media platforms
Sharma, Radhika
;
Alavi, Shirin
;
Ahuja, Vandana
- In:
International journal of management practice : IJMP
12
(
2019
)
4
,
pp. 405-425
Persistent link: https://www.econbiz.de/10012140323
Saved in:
3
The internet of things : new value streams for customers
Wahi, Ashok Kumar
;
Ahuja, Vandana
- In:
International journal of information technology and …
16
(
2017
)
4
,
pp. 360-375
Persistent link: https://www.econbiz.de/10011891037
Saved in:
4
Effective web management for B2C E-commerce in India
Jain, Neha
;
Ahuja, Vandana
;
Medury, Yajulu
- In:
Metamorphosis : a journal of management research
12
(
2013
)
1
,
pp. 65-78
Persistent link: https://www.econbiz.de/10011770660
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->