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~person:"Amirkhanpour, Monaliz"
~person:"Bridges, Cheryl H."
~person:"Greer, Clark F."
~person:"Kirk, Colleen P."
~subject:"Age group"
~type_genre:"Article in journal"
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Reaching a moving target : how local TV stations are using digital tools to connect with Generation C
Ferguson, Douglas A.
;
Greer, Clark F.
- In:
JMM : the international journal on media management
18
(
2016
)
3/4
,
pp. 141-161
Persistent link: https://www.econbiz.de/10011649319
Saved in:
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Some people just want to read : the roles of age, interactivity, and perceived usefulness of print in the consumption of digital information products
Kirk, Colleen P.
;
Chiagouris, Larry
;
Gopalakrishna, Pradeep
- In:
Journal of retailing and consumer services
19
(
2012
)
1
,
pp. 168-178
Persistent link: https://www.econbiz.de/10009507877
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