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~person:"Baum, Matthias"
~subject:"Brand management"
~subject:"Unternehmer"
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Search: subject_exact:"Einstellung von Personal"
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Brand management
Unternehmer
Personalbeschaffung
14
Recruitment
14
HR marketing
7
Personalmarketing
7
Personalauswahl
5
Personnel selection
5
Deutschland
4
Germany
4
Advertising
3
Advertising effects
3
Corporate reputation
3
Firmenimage
3
Markenführung
3
Signalling
3
Werbewirkung
3
Werbung
3
recruitment
3
Arbeitsuche
2
Award
2
Brand image
2
Consumer attitudes
2
Employee appraisal
2
Entrepreneurs
2
Higher education institution
2
Hochschule
2
Job search
2
Markenimage
2
Organizational attractiveness
2
Person-organization fit
2
Personalbeurteilung
2
Preisverleihung
2
Structural equation model
2
Strukturgleichungsmodell
2
Verbrauchereinstellung
2
applicant attraction
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recruitment advertisements
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structural equation modeling
2
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Baum, Matthias
Dagnelie, Olivier
5
Mayda, Anna Maria
5
Maystadt, Jean-François
4
Ahmad, Anees
2
Alkanova, Olga N.
2
Kabst, Rüdiger
2
Kucherov, Dmitry G.
2
Lindbjerg, Louise
2
Lisovskaia, Antonina Yu.
2
Trost, Armin
2
Tsybova, Victoria S.
2
Verma, Deepti
2
Vladasel, Theodor
2
Ahlstrom, David
1
Allen, David G.
1
Autere, Vesa
1
Azar, José A.
1
Balen, Timo Hans van
1
Benson, Philip G.
1
Berry, Steven
1
Bhatnagar, Jyotsna
1
Bhatt, Prachi
1
Bonaiuto, Marino
1
Botzenhardt, Florian
1
Brannan, Matthew J.
1
Brine, Ann
1
Brosi, Prisca
1
Brunner, Christian Boris
1
Butler, Timothy Patrick
1
Büttner, Marion
1
Caliendo, Marco
1
Cappelli, Peter
1
Cartier, Elizabeth A.
1
Chaudhary, Manoj J.
1
Chen, Shuyuan
1
Corbett, Charles J.
1
Corbridge, Marjorie
1
Crawford, Tom
1
Dalton, Michael
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Die Betriebswirtschaft : DBW
1
Human resource management
1
International journal of human resource management
1
Journal of business research : JBR
1
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ECONIS (ZBW)
5
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1
How entrepreneur's leadership behavior and demographics shape applicant attraction to new ventures : the role of stereotypes
Hubner, Sylvia
;
Rudic, Biljana
;
Baum, Matthias
- In:
International journal of human resource management
34
(
2023
)
11
,
pp. 2137-2172
Persistent link: https://www.econbiz.de/10014323366
Saved in:
2
Consistency issues in funding, recruitment and customer acquisition processes in entrepreneurial firms
Stumpf, Christian
-
2018
Persistent link: https://www.econbiz.de/10011945983
Saved in:
3
The impact of brand portfolios on organizational attractiveness
Brunner, Christian Boris
;
Baum, Matthias
- In:
Journal of business research : JBR
106
(
2020
),
pp. 182-195
Persistent link: https://www.econbiz.de/10012158348
Saved in:
4
Modeling the impact of advertisement-image congruity on applicant attraction
Baum, Matthias
;
Schäfer, Marina
;
Kabst, Rüdiger
- In:
Human resource management
55
(
2016
)
1
,
pp. 7-24
Persistent link: https://www.econbiz.de/10011436902
Saved in:
5
Determinanten des Employer Branding in deutschen Unternehmen : ein neoinstitutionalistischer Erklärungsansatz
Baum, Matthias
;
Gsell, Lena
;
Kabst, Rüdiger
- In:
Die Betriebswirtschaft : DBW
72
(
2012
)
3
,
pp. 235-253
Persistent link: https://www.econbiz.de/10009539647
Saved in:
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