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~person:"Capizzani, Mario"
~person:"Stanyer, Mike"
~subject:"Loyalty program"
~subject:"Rebate"
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Loyalty program
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Capizzani, Mario
Stanyer, Mike
Bijmolt, Tammo H. A.
4
Natter, Martin
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Zettelmeyer, Florian
4
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Nevo, Aviv
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Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of retailing
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Psychology & marketing
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ECONIS (ZBW)
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Which categories and brands to promote with targeted coupons to rewars and to develop customers in supermarkets
Osuna, Ignacio
;
González, Jorge
;
Capizzani, Mario
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 236-251
Persistent link: https://www.econbiz.de/10011505039
Saved in:
2
The discount is unfair : egocentric fairness in risky discounts
Choi, Sungchul
;
Park, Sang-june
;
Qiu, Chun
;
Stanyer, Mike
- In:
Journal of economic psychology : research in economic …
39
(
2013
),
pp. 32-43
Persistent link: https://www.econbiz.de/10010235614
Saved in:
3
Consumer responses to the depth and minimum claimed savings of “Scratch and Save (SAS)” promotions
Choi, Sungchul
;
Stanyer, Mike
;
Kim, Moontae
- In:
Psychology & marketing
27
(
2010
)
8
,
pp. 766-779
Persistent link: https://www.econbiz.de/10003997660
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