//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Chen, Steven"
~subject:"Innovationsmanagement"
~subject:"Product management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Product design"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Innovationsmanagement
Product management
Product design
6
Produktgestaltung
6
Creativity
3
Kreativität
3
Competitive advantage
2
Corporate culture
2
Corporate reputation
2
Design Thinking
2
Designer
2
Designers
2
Firmenimage
2
Innovation
2
Innovation management
2
New product development
2
Product life cycle
2
Produktentwicklung
2
Produktlebenszyklus
2
Produktmanagement
2
Schweden
2
Sweden
2
Unternehmenskultur
2
Wettbewerbsvorteil
2
design thinking
2
new product development
2
Aesthetics
1
Betriebswirtschaftsstudium
1
Brand management
1
Consumer behaviour
1
Curriculum
1
Graduate business education
1
Grounded Theory
1
Grounded theory
1
Konsumentenverhalten
1
Lehrplan
1
Markenführung
1
Marketing management
1
Marketingmanagement
1
Press publisher
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Chen, Steven
Dell'Era, Claudio
9
Verganti, Roberto
8
Chan, Tian Heong
7
Sosa, Manuel
7
Mihm, Jürgen
6
Herrmann, Andreas
5
Herstatt, Cornelius
5
Ulrich, Karl T.
5
Wrigley, Cara
5
Albers, Sönke
4
Blonigen, Bruce A.
4
Brem, Alexander
4
Brenner, Walter
4
Brown, Tim
4
Eppinger, Steven D.
4
Filippetti, Andrea
4
Knittel, Christopher R.
4
Soderbery, Anson
4
Beckman, Sara L.
3
Cautela, Cabirio
3
D'Ippolito, Beatrice
3
Ehrlenspiel, Klaus
3
Foscht, Thomas
3
Hsu, Yen
3
Huber, Frank
3
Kavadias, Stylianos
3
Le Masson, Pascal
3
Leifer, Larry
3
Lenfle, Sylvain
3
Luo, Jianxi
3
Magistretti, Stefano
3
Midler, Christophe
3
Nakata, Cheryl
3
Schreier, Martin
3
Seidel, Victor P.
3
Sinha, Indrajit
3
Straker, Karla
3
Swan, K. Scott
3
Uebernickel, Falk
3
more ...
less ...
Published in...
All
Journal of marketing education : JME
1
Journal of marketing management : MM
1
Marketing theory
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Teaching design thinking in marketing : linking product design and marketing strategy in a product development class
Chen, Steven
;
Benedicktus, Ray
;
Kim, Yuna
;
Shih, Eric
- In:
Journal of marketing education : JME
40
(
2018
)
3
,
pp. 176-187
Persistent link: https://www.econbiz.de/10011954609
Saved in:
2
An investigation of how design-oriented organisations implement design thinking
Chen, Steven
;
Venkatesh, Alladi
- In:
Journal of marketing management : MM
29
(
2013
)
15/16
,
pp. 1680-1700
Persistent link: https://www.econbiz.de/10010235027
Saved in:
3
Design orientation : a grounded theory analysis of design thinking and action
Venkatesh, Alladi
;
Digerfeldt-Månsson, Theresa
; …
- In:
Marketing theory
12
(
2012
)
3
,
pp. 289-309
Persistent link: https://www.econbiz.de/10009658904
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->