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~person:"Eine, Bastian"
~subject:"Innovation adoption"
~type_genre:"Book section"
~type_genre:"Government document"
~type_genre:"Systematic review"
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Innovation adoption
Innovationsakzeptanz
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Beziehungsmarketing
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Consumer behaviour
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Customer reviews
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Data Mining
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E-Learning
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Technology acceptance model
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Virales Marketing
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Eine, Bastian
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Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
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The implications of the espoused national cultural dimension of masculinity on the technology acceptance of e-learning : a call for an updated measurement of masculinity
Farrell, Wendy Colleen
;
Eine, Bastian
- In:
Proceedings of the IWEMB 2019 : Third International …
,
(pp. 135-158)
.
2020
Persistent link: https://www.econbiz.de/10012521546
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Usage of customer reviews in online shopping : analyzing characteristics of customer reviews
Kräuter, Saskia
;
Eine, Bastian
;
Quint, Werner
- In:
Proceedings of the IWEMB 2019 : Third International …
,
(pp. 191-210)
.
2020
Persistent link: https://www.econbiz.de/10012521559
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