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~person:"Fornari, Daniele"
~source:"econis"
~subject:"Einzelhandel"
~type:"article"
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Einzelhandel
Food retailing
5
Lebensmitteleinzelhandel
5
Consumer behaviour
4
Handelsmarke
4
Konsumentenverhalten
4
Store brand
4
Food trade
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Lebensmittelhandel
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Private label
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Retail assortment
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Italien
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Italy
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Fornari, Daniele
Richards, Timothy J.
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Hamilton, Stephen F.
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Campo, Katia
5
Reardon, Thomas Anthony
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Alexander, Andrew
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Breugelmans, Els
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Kuhn, Heinrich
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Brüggemann, Philipp
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
Journal of retailing and consumer services
1
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ECONIS (ZBW)
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Private label vs leading national brand in the online grocery retail setting
Fornari, Edoardo
;
Negri, Francesca
;
Ghezzi, Alessandro …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 74-81)
.
2022
Persistent link: https://www.econbiz.de/10013281250
Saved in:
2
The influence of retailing-mix levers on private label market share : the case of the Italian FMCG market
Fornari, Edoardo
;
Fornari, Daniele
;
Grandi, Sebastiano
; …
- In:
Journal of retailing and consumer services
20
(
2013
)
6
,
pp. 617-624
Persistent link: https://www.econbiz.de/10010128291
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