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~person:"Foscht, Thomas"
~person:"Mattila, Anna S."
~person:"Neslin, Scott A."
~type_genre:"Article in journal"
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Search: subject_exact:"Relationship marketing"
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Beziehungsmarketing
62
Relationship marketing
62
Consumer behaviour
42
Konsumentenverhalten
42
Customer satisfaction
22
Kundenzufriedenheit
22
Dienstleistungsqualität
18
Service quality
18
Beschwerdemanagement
12
Complaint management
12
Distribution channel
10
Vertriebsweg
10
Kundenbindungsprogramm
9
Loyalty program
9
Corporate Social Responsibility
6
Corporate social responsibility
6
Einzelhandel
6
Retail trade
6
Brand management
5
Customer value
5
Gastronomie
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Kundenwert
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Markenführung
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Marketing management
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Marketingmanagement
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Restaurant industry
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USA
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United States
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Customer service
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E-commerce
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Electronic Commerce
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Kundenservice
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Lieferantenmanagement
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Supplier relationship management
4
Brand image
3
Distance selling
3
Distanzhandel
3
Emotion
3
Internet
3
Loyalty
3
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Article in journal
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Aufsatz im Buch
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Foscht, Thomas
Mattila, Anna S.
Neslin, Scott A.
Han, Heesup
52
Kumar, V.
48
Hollebeek, Linda D.
38
Gil Saura, Irene
35
Verhoef, Peter C.
35
Smith, Alan D.
31
Palmatier, Robert W.
30
Prentice, Catherine
30
Svensson, Göran
30
Homburg, Christian
29
Bruhn, Manfred
27
Herrmann, Andreas
27
Loureiro, Sandra Maria Correia
27
Grewal, Dhruv
25
Agnihotri, Raj
24
Bang, Nguyen
24
Hyun, Sunghyup Sean
24
Walsh, Gianfranco
24
Klaus, Philipp
23
Vrontis, Demetris
23
Huber, Frank
22
Ruyter, Ko de
22
Thaichon, Park
22
Evanschitzky, Heiner
21
Wong, IpKin Anthony
21
Balaji, M. S.
20
Harrigan, Paul
20
Kumar, Vikas
20
Quach, Sara
20
Wieseke, Jan
20
Karjaluoto, Heikki
19
Rather, Raouf Ahmad
19
Sesé, F. Javier
19
Casidy, Riza
18
Kim, Wansoo
18
Rahman, Zillur
18
Ahn, Jiseon
17
Heinonen, Kristina
17
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International journal of hospitality management
9
The journal of services marketing
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of retailing
4
Journal of business research : JBR
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of hospitality marketing & management
3
Journal of marketing
3
Cornell hospitality quarterly : CQ
2
European journal of marketing
2
Journal of retailing and consumer services
2
Journal of service research
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Services marketing quarterly
2
Handelsforschung
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail & distribution management
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing research : JMR
1
Journal of service management
1
Journal of the Academy of Marketing Science
1
MSI reports : working paper series
1
Marketing letters : a journal of research in marketing
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
The journal of product & brand management
1
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ECONIS (ZBW)
62
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1
A time for heroes? : conceptualization, development and validation of the brand hero scale
Lin, Yu-Ting
;
Foscht, Thomas
;
Eisingerich, Andreas Benedikt
- In:
European journal of marketing
57
(
2023
)
13
,
pp. 1-26
Persistent link: https://www.econbiz.de/10014448616
Saved in:
2
Does crowdsourcing necessarily lead to brand engagement? : the role of crowdsourcing cues and relationship norms on customer-brand relationships
Herter, Márcia Maurer
;
Shuqair, Saleh
;
Pinto, Diego Costa
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 988-1004
Persistent link: https://www.econbiz.de/10014334390
Saved in:
3
The effect of smart shopper self-perceptions on word-of-mouth behaviors in the loyalty reward program context
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of hospitality & tourism research : JHTR ; the …
46
(
2022
)
2
,
pp. 243-266
Persistent link: https://www.econbiz.de/10012800229
Saved in:
4
Why do customers want to learn? : antecedents and outcomes of customer learning
Sun, Xiaochi
;
Eisingerich, Andreas Benedikt
;
Foscht, Thomas
- In:
European journal of marketing
56
(
2022
)
3
,
pp. 677-703
Persistent link: https://www.econbiz.de/10013173444
Saved in:
5
Can customer relationships backfire? : how relationship norms shape moral obligation in cancelation behavior
Shuqair, Saleh
;
Pinto, Diego Costa
;
Cruz-Jesus, Frederico
; …
- In:
Journal of business research : JBR
151
(
2022
),
pp. 463-472
Persistent link: https://www.econbiz.de/10013459867
Saved in:
6
The omnichannel continuum : integrating online and offline channels along the customer journey
Neslin, Scott A.
- In:
Journal of retailing
98
(
2022
)
1
,
pp. 111-132
Persistent link: https://www.econbiz.de/10013207544
Saved in:
7
How physical stores enhance customer value : the importance of product inspection depth
Zhang, Jonathan Z.
;
Chang, Chun-Wei
;
Neslin, Scott A.
- In:
Journal of marketing
86
(
2022
)
2
,
pp. 166-185
Persistent link: https://www.econbiz.de/10013258823
Saved in:
8
In darkness we seek light : the impact of focal and general lighting designs on customers' approach intentions toward restaurants
Wu, Luorong
;
He, Zeya
;
King, Ceridwyn
;
Mattila, Anna S.
- In:
International journal of hospitality management
92
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012425246
Saved in:
9
Does educating customers create positive word of mouth?
Sun, Xiaochi
;
Foscht, Thomas
;
Eisingerich, Andreas B
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012648937
Saved in:
10
Service failure and recovery at the crossroads : recommendations to revitalize the field and its influence : editorial
Grégoire, Yany
;
Mattila, Anna S.
- In:
Journal of service research
24
(
2021
)
3
,
pp. 323-328
Persistent link: https://www.econbiz.de/10012592932
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