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~person:"Gausemeier, Jürgen"
~person:"Homburg, Christian"
~person:"Kuester, Sabine"
~subject:"Erfolgsfaktor"
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Erfolgsfaktor
New product development
25
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25
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10
Innovationsmanagement
10
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5
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Produkteinführung
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Gausemeier, Jürgen
Homburg, Christian
Kuester, Sabine
Cooper, Robert G.
11
Millson, Murray R.
6
Ernst, Holger
5
Brem, Alexander
4
DeBrentani, Ulrike
4
Geis, Gerold
4
Kahn, Kenneth B.
4
Reid, Susan E.
4
Boso, Nathaniel
3
Chen, Jiyao
3
Di Benedetto, Anthony
3
Dogbe, Courage Simon Kofi
3
Gemser, Gerda
3
Graner, Marc
3
Guimaraes, Tor
3
Haverila, Matti J.
3
Herstatt, Cornelius
3
Liao, Ying Kai
3
Lynn, Gary
3
Mißler-Behr, Magdalena
3
Mu, Jifeng
3
Pomegbe, Wisdom Wise Kwabla
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Regier, Stefanie
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Reilly, Richard R.
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Sarma, Sarmistha
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Singh, Sukhvinder
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Song, Michael
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Akgun, Ali
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Bican, Peter
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Blatt, Markus
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Bleis, Thomas
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Borah, Prasad Siba
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Gabler Research
1
Gabler Research / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
Innovationsentwicklung, Internationalität, Mitarbeiterperspektive
1
International journal of innovation management
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
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ECONIS (ZBW)
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Investigating antecedents and stage-specific effects of customer integration intensity on new product success
Schuhmacher, Monika C.
;
Kuester, Sabine
;
Hanker, Anna-Lena
- In:
International journal of innovation management
22
(
2018
)
4
,
pp. 1850032-1-36
Persistent link: https://www.econbiz.de/10011861624
Saved in:
2
The catbird seat of the sales force : how sales force integration leads to new product success
Kuester, Sabine
;
Homburg, Christian
;
Hildesheim, Andreas
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
2
,
pp. 462-479
Persistent link: https://www.econbiz.de/10011734893
Saved in:
3
Sectoral heterogeneity in new service development : an exploratory study of service types and success factors
Kuester, Sabine
;
Schuhmacher, Monika C.
;
Gast, Barbara
; …
- In:
The journal of product innovation management : an …
30
(
2013
)
3
,
pp. 533-544
Persistent link: https://www.econbiz.de/10009752186
Saved in:
4
Nichtlineare Effekte im Management von Dienstleistungs- und Produktinnovationen : eine vergleichende Studie
Homburg, Christian
;
Kühnl, Christina
-
2011
Persistent link: https://www.econbiz.de/10009230448
Saved in:
5
Neuproduktvorankündigungen : Inhaltliche Gestaltung und marktbezogene Auswirkungen
Bornemann, Torsten
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008653435
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