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~person:"Ghoshal, Sumantra"
~person:"Kraus, Sascha"
~subject:"Internationales Marketing"
~subject:"Unternehmensgründung"
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Internationales Marketing
Unternehmensgründung
Multinationales Unternehmen
63
Transnational corporation
56
Globalisierung
16
Globalization
16
International market entry
15
Internationaler Markteintritt
15
Management
9
Business organization
8
Internationales Management
8
Unternehmensorganisation
8
Business network
7
Business start-up
7
KMU
7
SME
7
Strategic management
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Strategisches Management
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Unternehmensnetzwerk
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Firm performance
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International business
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International marketing
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Internationale Geschäftsbeziehungen
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Organisationstheorie
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Innovation diffusion
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Ghoshal, Sumantra
Kraus, Sascha
Prashantham, Shameen
13
Bürgel, Oliver
12
Gabrielsson, Mika
11
Cavusgil, S. Tamer
10
Etemad, Hamid
10
Kotabe, Masaaki
10
Daniels, John Day
9
Fernhaber, Stephanie A.
9
Fier, Andreas
9
Knight, Gary A.
9
Oviatt, Benjamin M.
9
Zentes, Joachim
9
Zucchella, Antonella
9
Andersson, Svante
8
Dana, Leo Paul
8
Dimitratos, Pavlos
8
Evers, Natasha
8
Görg, Holger
8
Kuivalainen, Olli
8
Licht, Georg
8
McDougall, Patricia P.
8
Radebaugh, Lee H.
8
Strobl, Eric
8
Ball, Donald A.
7
Czinkota, Michael R.
7
Gerschewski, Stephan
7
Khan, Zaheer
7
Murray, Gordon C.
7
Ronkainen, Ilkka A.
7
Saarenketo, Sami
7
Wach, Krzysztof
7
Almor, Tamar
6
Buckley, Peter J.
6
Cavusgil, Erin
6
Chetty, Sylvie K.
6
Ghauri, Pervez N.
6
Head, Keith
6
Hill, Charles W. L.
6
Javalgi, Rajshekhar G.
6
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European journal of international management : EJIM
2
International business and economics research journal
2
Effects of globalization on the firm
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of innovation management
1
Journal of promotion management : JPM
1
Journal of world business : JWB
1
Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
1
Strategic management journal
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ECONIS (ZBW)
11
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1
A configurational analysis of network and knowledge variables explaining Born Globals' and late internationalizing SMEs' international performance
Hughes, Mathew
;
Cesinger, Beate
;
Cheng, Cheng-Feng
; …
- In:
Industrial marketing management : the international …
80
(
2019
),
pp. 172-187
Persistent link: https://www.econbiz.de/10012064419
Saved in:
2
The influence of leadership styles on the internationalisation of "born-global" firms and traditionally global-expanding firms
Kraus, Sascha
;
Niemand, Thomas
;
Besler, Markus
;
Stieg, …
- In:
European journal of international management : EJIM
12
(
2018
)
5/6
,
pp. 554-575
Persistent link: https://www.econbiz.de/10011959953
Saved in:
3
Antecedents of international opportunity recognition in born global firms
Kraus, Sascha
;
Niemand, Thomas
;
Angelsberger, Moritz
; …
- In:
Journal of promotion management : JPM
23
(
2017
)
3
,
pp. 386-406
Persistent link: https://www.econbiz.de/10011729594
Saved in:
4
Innovative Born Globals : investigating the influence of their business models on international performance
Kraus, Sascha
;
Brem, Alexander
;
Schuessler, Miriam
; …
- In:
International journal of innovation management
21
(
2017
)
1
,
pp. 1750005-1-54
Persistent link: https://www.econbiz.de/10011671963
Saved in:
5
A socioemotional wealth perspective on how collaboration intensity, trust, and international market knowledge affect family firms' multinationality
Cesinger, Beate
;
Hughes, Mathew
;
Mensching, Helge
; …
- In:
Journal of world business : JWB
51
(
2016
)
4
,
pp. 586-599
Persistent link: https://www.econbiz.de/10011522869
Saved in:
6
Standardisation vs. adaption : a conjoint experiment on the influence of psychic, cultural and geographical distance on international marketing mix decisions
Kraus, Sascha
;
Meier, Fabian
;
Eggers, Felix
;
Bouncken, …
- In:
European journal of international management : EJIM
10
(
2016
)
2
,
pp. 127-156
Persistent link: https://www.econbiz.de/10011617696
Saved in:
7
Born globals : investigating the influence of their business models on rapid internationalization
Bouncken, Ricarda B.
;
Muench, Miriam
;
Kraus, Sascha
- In:
International business and economics research journal
14
(
2015
)
2
,
pp. 247-255
Persistent link: https://www.econbiz.de/10010529979
Saved in:
8
The theoretical embedding of born globals : challenging existing internationalization theories
Bouncken, Ricarda B.
;
Schuessler, Felix
;
Kraus, Sascha
- In:
International business and economics research journal
14
(
2015
)
1
,
pp. 39-46
Persistent link: https://www.econbiz.de/10010529399
Saved in:
9
Organizating for worldwide effectiveness : the transnational solution
Bartlett, Christopher A.
;
Ghoshal, Sumantra
-
2007
Persistent link: https://www.econbiz.de/10003555049
Saved in:
10
Internationalisierung von KMU : am Beispiel des Markteintritts in die Republik Kroatien
Cutura, Bruno
;
Kraus, Sascha
-
2005
Persistent link: https://www.econbiz.de/10013427378
Saved in:
1
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