Wong, IpKin Anthony; Chau, Keng Fong; Chan, Heng U. - In: Journal of Hospitality and Tourism Technology 14 (2023) 2, pp. 121-136
Purpose This study aims to synthesize a research model based on artificial intelligence (AI) applications in the casino setting. The model incorporates the technology acceptance model (TAM) along with three external drivers, including factors pertinent to personal traits (i.e. openness), AI...