//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Han, Heesup"
~person:"Loureiro, Sandra Maria Correia"
~subject:"Brand image"
~subject:"Deutschland"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Consumer behaviour"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Deutschland
Consumer behaviour
180
Konsumentenverhalten
180
Customer satisfaction
67
Kundenzufriedenheit
67
Beziehungsmarketing
62
Relationship marketing
62
Brand management
54
Markenführung
54
Markenimage
44
Hotel industry
41
Hotellerie
41
Dienstleistungsqualität
35
Service quality
35
Emotion
32
Holiday behaviour
24
Urlaubsverhalten
24
Brand
22
Markenartikel
22
Gastronomie
16
Restaurant industry
16
Viral marketing
16
Virales Marketing
16
Satisfaction
15
Social Web
15
Social web
15
Tourism
15
Tourismus
15
Confidence
13
USA
13
Vertrauen
13
Airline
12
Brand loyalty
12
Environmental consciousness
12
Environmental management
12
Fluggesellschaft
12
Luxury goods
12
Luxusgüter
12
Umweltbewusstsein
12
Umweltmanagement
12
more ...
less ...
Online availability
All
Undetermined
33
Free
3
Type of publication
All
Article
44
Type of publication (narrower categories)
All
Article in journal
42
Aufsatz in Zeitschrift
42
Aufsatz im Buch
2
Book section
2
Language
All
English
44
Author
All
Han, Heesup
Loureiro, Sandra Maria Correia
Bauer, Hans H.
54
Huber, Frank
53
Wiedmann, Klaus-Peter
37
Phau, Ian
28
Diamantopoulos, Adamantios
26
Gierl, Heribert
26
Spiller, Achim
25
Swoboda, Bernhard
24
Gerpott, Torsten J.
23
Herrmann, Andreas
20
Gröppel-Klein, Andrea
19
Usman, Osly
19
Bang, Nguyen
18
Roosen, Jutta
18
Guzman, Francisco
17
Japutra, Arnold
17
Melewar, T. C.
17
Sarkar, Abhigyan
17
Sauer, Nicola E.
17
Walsh, Gianfranco
17
Ekinci, Yuksel
15
Foscht, Thomas
15
Burmann, Christoph
14
Diller, Hermann
14
Herrmann, Roland
14
Sarkar, Juhi Gahlot
14
Wildner, Raimund
14
Frondel, Manuel
13
Kenning, Peter
13
Madlener, Reinhard
13
Meyer, Frederik
13
Schmitz, Hendrik
13
Sreejesh, S.
13
Diehl, Sandra
12
Falk, Armin
12
Fetscherin, Marc
12
Grabka, Markus M.
12
Grunert, Klaus G.
12
more ...
less ...
Published in...
All
Journal of travel and tourism marketing
7
Journal of retailing and consumer services
5
International journal of hospitality management
4
International journal of contemporary hospitality management
2
Journal of hospitality marketing & management
2
The journal of product & brand management
2
Baltic journal of management
1
Challenges and trends in modern banking
1
Cogent business & management
1
E-business : state of the art of ICT based challenges and solutions
1
International journal of business performance management
1
International journal of retail & distribution management
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal of communication management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of marketing
1
Journal of promotion management : JPM
1
Journal of promotion management : innovations in planning and applied research
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Qualitative market research : an international journal
1
The journal of brand management : an international journal
1
The service industries journal
1
Tourism and hospitality research : the surrey quarterly review
1
Tourism management : research, policies, practice
1
Tourism management perspectives : TMP
1
World review of entrepreneurship, management and sustainable development
1
more ...
less ...
Source
All
ECONIS (ZBW)
44
Showing
1
-
10
of
44
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Engaging with intelligent voice assistants for wellbeing and brand attachment
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of brand management : an international journal
30
(
2023
)
5
,
pp. 449-460
Persistent link: https://www.econbiz.de/10014372615
Saved in:
2
Luxury fashion games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
3
Investigation into the festival brand co-creation mechanism : extended application of the customer-based brand equity model
Chi, Xiaoting
;
Zhou, Heng
;
Cai, Gangwei
;
Han, Heesup
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 377-395
Persistent link: https://www.econbiz.de/10014513650
Saved in:
4
Mapping the sustainability branding field : emerging trends and future directions
Nascimento, Jorge
;
Loureiro, Sandra Maria Correia
- In:
The journal of product & brand management
33
(
2024
)
2
,
pp. 234-257
Persistent link: https://www.econbiz.de/10014486331
Saved in:
5
Impact of green brand authenticity on warm glow, green satisfaction, and willingness to pay more
Moon, Hyoungeun
;
Yu, Jongsik
;
Chua, Bee-Lia
;
Han, Heesup
- In:
Journal of travel and tourism marketing
40
(
2023
)
4
,
pp. 326-344
Persistent link: https://www.econbiz.de/10014369795
Saved in:
6
Travel and tourism marketing in the age of the conscious tourists : a study on CSR and tourist brand advocacy
Ahmad, Naveed
;
Samad, Sarminah
;
Han, Heesup
- In:
Journal of travel and tourism marketing
40
(
2023
)
7
,
pp. 551-567
Persistent link: https://www.econbiz.de/10014419174
Saved in:
7
How to earn a premium price : the effect of green marketing and brand coolness
Guerreiro, João Pedro Silva Martins
;
Loureiro, Sandra …
- In:
Journal of communication management
27
(
2023
)
1
,
pp. 35-63
Persistent link: https://www.econbiz.de/10014288368
Saved in:
8
I am feeling so good! : motivations for interacting in online brand communities
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 61-77
Persistent link: https://www.econbiz.de/10013536280
Saved in:
9
Engaging with omnichannel brands : the role of consumer empowerment
Itani, Omar S.
;
Loureiro, Sandra Maria Correia
; …
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 238-261
Persistent link: https://www.econbiz.de/10013552701
Saved in:
10
Cognitive image, mental imagery, and responses (CI-MI-R) : mediation and moderation effects
Loureiro, Sandra Maria Correia
;
Roschk, Holger
;
Ali, Faizan
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
4
,
pp. 903-920
Persistent link: https://www.econbiz.de/10012880693
Saved in:
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->