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~person:"Herrmann, Andreas"
~person:"Svensson, Göran"
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Search: subject:"Beziehungsmarketing"
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Beziehungsmarketing
79
Relationship marketing
79
Theorie
24
Theory
24
Lieferantenmanagement
22
Supplier relationship management
22
Customer satisfaction
19
Kundenzufriedenheit
19
Deutschland
18
Germany
18
Consumer behaviour
17
Konsumentenverhalten
17
Confidence
16
Vertrauen
16
B-to-B-Marketing
11
Business-to-business marketing
11
Product management
9
Produktmanagement
9
commitment
9
satisfaction
9
Arbeitszufriedenheit
8
Job satisfaction
8
Market research
8
Marktforschung
8
trust
8
Product quality
7
Produktqualität
7
Quality management
7
Qualitätsmanagement
7
Dienstleistungsqualität
6
Selling
6
Service quality
6
Verkauf
6
coordination
6
relationship marketing
6
Financial services
5
Finanzdienstleistung
5
KMU
5
Norway
5
Norwegen
5
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Undetermined
26
Free
3
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Article
68
Book / Working Paper
11
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Article in journal
57
Aufsatz in Zeitschrift
57
Aufsatz im Buch
11
Book section
11
Collection of articles of several authors
6
Sammelwerk
6
Aufsatzsammlung
4
Collection of articles written by one author
3
Hochschulschrift
3
Sammlung
3
Company information
1
Firmeninformation
1
Graue Literatur
1
Handbook
1
Handbuch
1
Lehrbuch
1
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1
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1
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Language
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English
45
German
35
Author
All
Herrmann, Andreas
Svensson, Göran
Bruhn, Manfred
114
Homburg, Christian
108
Kumar, V.
80
Huber, Frank
57
Verhoef, Peter C.
55
Han, Heesup
53
Bauer, Hans H.
46
Hollebeek, Linda D.
46
Piller, Frank T.
46
Stauss, Bernd
44
Krafft, Manfred
43
Palmatier, Robert W.
40
Gil Saura, Irene
37
Mattila, Anna S.
37
Hippner, Hajo
34
Smith, Alan D.
33
Stock-Homburg, Ruth
33
Wilde, Klaus D.
33
Van den Poel, Dirk
32
Wiedmann, Klaus-Peter
32
Mittal, Vikas
31
Neslin, Scott A.
31
Thaichon, Park
31
Helmke, Stefan
30
Prentice, Catherine
30
Reichwald, Ralf
30
Evanschitzky, Heiner
29
Töpfer, Armin
29
Georgi, Dominik
28
Loureiro, Sandra Maria Correia
28
Matzler, Kurt
28
Reinartz, Werner J.
28
Eggert, Andreas
27
Grewal, Dhruv
27
Sheth, Jagdish N.
27
Walsh, Gianfranco
27
Grönroos, Christian
26
Kleinaltenkamp, Michael
26
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Published in...
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Journal of business economics : JBE
5
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
5
The journal of business & industrial marketing
5
International journal of procurement management
4
Journal of business-to-business marketing
4
International journal of business excellence
3
Kundenorientierung von Banken : Strategien für Kundennähe und effektives Beziehungsmanagement
3
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
International journal of business excellence : IJBEX
2
Marketing intelligence & planning
2
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
2
Zeitschrift für Planung : ZP
2
African journal of economic and management studies : AJEMS
1
Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
1
Customer retention in the automotive industry : quality, satisfaction and loyalty
1
Die Bank
1
Die Betriebswirtschaft : DBW
1
European business review
1
Finanzwirtschaft
1
GDI-Impuls : Wissensmagazin für Wirtschaft, Gesellschaft, Handel
1
Harvard-Business-Manager : das Wissen der Besten
1
How to succeed in the digital age : strategies from 17 top managers
1
International journal of business governance and ethics : IJBGE
1
International journal of contemporary hospitality management
1
International journal of electronic customer relationship management : IJECRM
1
International journal of logistics economics and globalisation
1
Journal of business research : JBR
1
Journal of contemporary marketing science
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of marketing research
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
1
Kundenzufriedenheit und Kundenbindung : Strategien und Instrumente von Finanzdienstleistern
1
Management von Kundenbeziehungen : Perspektiven - Analysen - Strategien - Instrumente : Manfred Bruhn zum 60. Geburtstag
1
Marketing : ZFP ; journal of research and management
1
Marketing in kleinen und mittleren Unternehmen
1
Marketing letters : a journal of research in marketing
1
Marketing-Controlling
1
Schmalenbach business review : sbr
1
South African journal of economic and management sciences
1
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Source
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ECONIS (ZBW)
79
Showing
1
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10
of
79
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date (oldest first)
1
Precursors and outcomes of perceived value in B2B banking services : a nomological framework
Zietsman, Mariëtte Louise
;
Mostert, Pierre
;
Svensson, …
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
4
,
pp. 330-353
Persistent link: https://www.econbiz.de/10014422300
Saved in:
2
Salespeople's sales performance skills in B2B of services firms : a cross-industrial study
Høgevold, Nils
;
Rodríguez, Rocío
;
Svensson, Göran
; …
- In:
European business review
36
(
2024
)
2
,
pp. 201-224
Persistent link: https://www.econbiz.de/10014513321
Saved in:
3
The antecedents and outcomes of micro-enterprise business banking customers' relationship satisfaction
Merwe, Michelle Caroline van der
;
Mostert, Pierre
; …
- In:
Journal of business-to-business marketing
31
(
2024
)
1
,
pp. 27-42
Persistent link: https://www.econbiz.de/10014514694
Saved in:
4
The impact of the relationship commitment and customer integration on supply chain performance
Ruzo-Sanmartín, Emilio
;
Abousamra, Alaa Abdelaziz
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 943-957
Persistent link: https://www.econbiz.de/10014227519
Saved in:
5
A nomological framework of antecedents and postcedents to satisfaction in purchase and sales business relationships
Guan, Jyh-Liang
;
Lee, Tzong-ru
;
Mostert, Pierre
; …
- In:
Journal of contemporary marketing science
6
(
2023
)
1
,
pp. 46-63
Persistent link: https://www.econbiz.de/10014301512
Saved in:
6
The role of trust and commitment as mediators between economic and non-economic satisfaction in sales manager B2B relationships
Ferro-Soto, Carlos
;
Padin, Carmen
;
Svensson, Göran
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 235-251
Persistent link: https://www.econbiz.de/10013539060
Saved in:
7
A sequential logic model between sales performance and salesperson satisfaction in B2B markets
Rodríguez, Rocío
;
Høgevold, Nils
;
Otero-Neira, Carmen
; …
- In:
The journal of business & industrial marketing
37
(
2022
)
1
,
pp. 180-194
Persistent link: https://www.econbiz.de/10012797127
Saved in:
8
Validating the sequential logic of quality constructs in seller-customer business relationships : antecedents, mediator and outcomes
Høgevold, Nils M.
;
Rodríguez, Rocío
;
Svensson, Göran
; …
- In:
Journal of business-to-business marketing
29
(
2022
)
1
,
pp. 43-67
Persistent link: https://www.econbiz.de/10013178123
Saved in:
9
Balancing reactions and actions between service receivers and service providers to resolve service failures
Magaña Carrillo, Irma
;
Svensson, Göran
;
Otero-Neira, …
- In:
International journal of business excellence : IJBEX
26
(
2022
)
1
,
pp. 20-41
Persistent link: https://www.econbiz.de/10013198109
Saved in:
10
Virtue ethics in buyer-supplier relationships : a South African study
Mpinganjira, Mercy
;
Roberts-Lombard, Mornay
;
Svensson, …
- In:
International journal of business governance and ethics …
15
(
2021
)
3
,
pp. 285-302
Persistent link: https://www.econbiz.de/10012596413
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