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~person:"Hu, Hsiao-Wei"
~person:"Mariani, Marcello M."
~subject:"Computer-assisted marketing"
~subject:"Viral marketing"
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Hu, Hsiao-Wei
Mariani, Marcello M.
Hippner, Hajo
8
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Wilde, Klaus D.
5
Law, Chun Hung Roberts
4
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Decker, Reinhold
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Technological forecasting & social change : an international journal
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Journal of electronic commerce research : JECR
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Journal of management & governance
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Tourism management : research, policies, practice
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Does cultural distance affect online review ratings? : measuring international customers’ satisfaction with services leveraging digital platforms and big data
Mariani, Marcello M.
;
Matarazzo, Michela
- In:
Journal of management & governance
25
(
2021
)
4
,
pp. 1057-1078
Persistent link: https://www.econbiz.de/10012656535
Saved in:
2
Spammer group detection using machine learning technology for observation of new spammer behavioral features
Cheng, Li-Chen
;
Hu, Hsiao-Wei
;
Wu, Chia-Chi
- In:
Journal of global information management
29
(
2021
)
2
,
pp. 61-76
Persistent link: https://www.econbiz.de/10012508140
Saved in:
3
Do submission devices influence online review ratings differently across different types of platforms? : a big data analysis
Mariani, Marcello M.
;
Borghi, Matteo
;
Laker, Benjamin
- In:
Technological forecasting & social change : an …
189
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014266258
Saved in:
4
Innovative value-based price assessment in data-rich environments : leveraging online review analytics through Data Envelopment Analysis to empower managers and entrepreneurs
Boccali, Filippo
;
Mariani, Marcello M.
;
Visani, Franco
; …
- In:
Technological forecasting & social change : an …
182
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013449202
Saved in:
5
Innovation analytics and digital innovation experimentation : the rise of research-driven online review platforms
Mariani, Marcello M.
;
Nambisan, Satish
- In:
Technological forecasting & social change : an …
172
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013174436
Saved in:
6
Online reviews : differences by submission device
Mariani, Marcello M.
;
Borghi, Matteo
;
Gretzel, Ulrike
- In:
Tourism management : research, policies, practice
70
(
2019
),
pp. 295-298
Persistent link: https://www.econbiz.de/10011949665
Saved in:
7
A novel approach to rate and summarize online reviews according to user-specified aspects
Hu, Hsiao-Wei
;
Chen, Yen-liang
;
Hsu, Po-Tze
- In:
Journal of electronic commerce research : JECR
17
(
2016
)
2
,
pp. 132-152
Persistent link: https://www.econbiz.de/10011487666
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