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~person:"Kilgour, Mark"
~person:"Linacre, Nigel"
~subject:"Werbewirtschaft"
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Breaking new ground in theory and practice
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Advertising for account handlers
Linacre, Nigel
-
2014
Persistent link: https://www.econbiz.de/10010418342
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Assessing the quality of self-reported measures and the reliability of empirical findings : exploring creativity differences across worldwide agency creatives and managers
Sasser, Sheila
;
Koslow, Scott
;
Kilgour, Mark
- In:
Breaking new ground in theory and practice
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(pp. 361-373)
.
2011
Persistent link: https://www.econbiz.de/10009381000
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