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~person:"Kilgour, Mark"
~person:"Martin, Brett A. S."
~person:"Weeser-Krell, Lothar M."
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Kilgour, Mark
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Europäische Hochschulschriften / 5
2
Breaking new ground in theory and practice
1
Marketing letters : a journal of research in marketing
1
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ECONIS (ZBW)
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Assessing the quality of self-reported measures and the reliability of empirical findings : exploring creativity differences across worldwide agency creatives and managers
Sasser, Sheila
;
Koslow, Scott
;
Kilgour, Mark
- In:
Breaking new ground in theory and practice
,
(pp. 361-373)
.
2011
Persistent link: https://www.econbiz.de/10009381000
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2
Self-referencing and consumer evaluations of larger-sized female models: a weight locus of control perspective
Martin, Brett A. S.
;
Veer, Ekant
;
Pervan, Simon J.
- In:
Marketing letters : a journal of research in marketing
18
(
2007
)
3
,
pp. 197-209
Persistent link: https://www.econbiz.de/10003508109
Saved in:
3
Das Arbeitsfeld Werbung : Berufe - Ausbildung - Einsatz
Weeser-Krell, Lothar M.
-
1991
-
2., veränd. Aufl
Persistent link: https://www.econbiz.de/10000809608
Saved in:
4
Das Arbeitsfeld Werbung : Berufe - Ausbildung - Einsatz
Weeser-Krell, Lothar M.
-
1991
-
2., veränd. Aufl.
Persistent link: https://www.econbiz.de/10012699144
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