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~person:"Liberali, Guilherme"
~person:"Mazaheri, Ebrahim"
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Search: subject_exact:"Webauftritt"
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Website
15
Consumer behaviour
13
Konsumentenverhalten
13
Internet marketing
11
Online-Marketing
11
Online retailing
6
Online-Handel
6
Großbritannien
4
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4
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3
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3
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3
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3
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dynamic programming
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experiential values
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website morphing
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Liberali, Guilherme
Mazaheri, Ebrahim
Kaiser, Ulrich
16
Law, Rob
14
Singh, Nitish
13
Law, Chun Hung Roberts
11
Urban, Glen L.
10
Lennon, Sharron J.
9
Andreopoulou, Zacharoula
8
Hauser, John R.
8
Laroche, Michel
8
Bauer, Hans H.
7
Carlson, Jamie
7
Perrigot, Rozenn
7
Usman, Osly
7
Zahedi, Fatemeh Mariam
7
Akram, Umair
6
Bilgihan, Anil
6
Burgess, Stephen
6
Civelek, Mustafa Emre
6
Dominic, P. D. D.
6
Ellonen, Hanna-Kaisa
6
Foroudi, Pantea
6
Head, Milena
6
Jeong, Miyoung
6
Kim, Minjeong
6
Kinne, Jan
6
Koliouska, Christiana
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Lowry, Paul Benjamin
6
O'Cass, Aron
6
Peters, Anja
6
Rita, Paulo
6
Zhang, Ping
6
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5
Bambauer, Silke
5
Barrio-García, Salvador del
5
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5
Braun, Michael
5
Cyr, Dianne J.
5
Dellaert, Benedict G. C.
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
From Little's law to marketing science : essays in honor of John D.C. Little
1
International journal of retail & distribution management
1
Journal of business research : JBR
1
Journal of marketing communications
1
Journal of marketing theory and practice
1
Journal of retailing and consumer services
1
MIT sloan management review
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
The journal of services marketing
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The service industries journal
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ECONIS (ZBW)
15
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1
Creating the right customer experience online : the influence of culture
Shobeiri, Saeed
;
Mazaheri, Ebrahim
;
Laroche, Michel
- In:
Journal of marketing communications
24
(
2018
)
3
,
pp. 270-290
Persistent link: https://www.econbiz.de/10011852960
Saved in:
2
Morphing banner advertising
Urban, Glen L.
;
Liberali, Guilherme
;
MacDonald, Erin
; …
- In:
From Little's law to marketing science : essays in …
,
(pp. 211-251)
.
2016
Persistent link: https://www.econbiz.de/10011436077
Saved in:
3
How would the e-retailer’s website personality impact customers’ attitudes toward the site?
Shobeiri, Saeed
;
Mazaheri, Ebrahim
;
Laroche, Michel
- In:
Journal of marketing theory and practice
23
(
2015
)
4
,
pp. 388-401
Persistent link: https://www.econbiz.de/10011340225
Saved in:
4
Improving customer website involvement through experiential marketing
Shobeiri, Saeed
;
Mazaheri, Ebrahim
;
Laroche, Michel
- In:
The service industries journal
34
(
2014
)
11/12
,
pp. 885-900
Persistent link: https://www.econbiz.de/10010394605
Saved in:
5
Morphing banner advertising
Urban, Glen L.
;
Liberali, Guilherme
;
MacDonald, Erin
; …
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
1
,
pp. 27-46
Persistent link: https://www.econbiz.de/10010337974
Saved in:
6
The influence of culture, emotions, intangibility, and atmospheric cues on online behavior
Mazaheri, Ebrahim
;
Richard, Marie Odile
;
Laroche, Michel
; …
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 253-259
Persistent link: https://www.econbiz.de/10010245282
Saved in:
7
Website Morphing 2.0 : switching costs, partial exposure, random exit, and when to morph
Hauser, John R.
;
Liberali, Guilherme
;
Urban, Glen L.
- In:
Management science : journal of the Institute for …
60
(
2014
)
6
,
pp. 1594-1616
Persistent link: https://www.econbiz.de/10010381857
Saved in:
8
How customers respond to the assistive intent of an E-retailer?
Shobeiri, Saeed
;
Mazaheri, Ebrahim
;
Laroche, Michel
- In:
International journal of retail & distribution management
42
(
2014
)
5
,
pp. 369-389
Persistent link: https://www.econbiz.de/10010384614
Saved in:
9
Shaping e-retailer's website personality : the importance of experiential marketing
Shobeiri, Saeed
;
Laroche, Michel
;
Mazaheri, Ebrahim
- In:
Journal of retailing and consumer services
20
(
2013
)
1
,
pp. 102-110
Persistent link: https://www.econbiz.de/10009702203
Saved in:
10
The role of emotions in online consumer behavior : a comparison of search, experience, and credence services
Mazaheri, Ebrahim
;
Richard, Marie-Odile
;
Laroche, Michael
- In:
The journal of services marketing
26
(
2012
)
7
,
pp. 535-550
Persistent link: https://www.econbiz.de/10009672289
Saved in:
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