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~person:"Loureiro, Sandra Maria Correia"
~subject:"Customer loyalty"
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Customer loyalty
Beziehungsmarketing
28
Relationship marketing
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Brand management
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Consumer behaviour
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Markenführung
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Loureiro, Sandra Maria Correia
Prentice, Catherine
6
Frank, Björn
4
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Journal of retailing and consumer services
1
Journal of service management
1
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ECONIS (ZBW)
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An asymmetrical approach to understanding configurations of customer loyalty in the airline industry
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
38
(
2017
),
pp. 96-107
Persistent link: https://www.econbiz.de/10011743169
Saved in:
2
Who needs delight? : the greater impact of value, trust and satisfaction in utiliarian, frequent-use retail
Loureiro, Sandra Maria Correia
;
Miranda, Francisco J.
; …
- In:
Journal of service management
25
(
2014
)
1
,
pp. 101-124
Persistent link: https://www.econbiz.de/10010260089
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