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~person:"Lusch, Robert F."
~person:"Maull, Roger"
~person:"Payne, Adrian"
~subject:"Theory of value"
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Theory of value
Service-dominant logic
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Service-Dominant Logic
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Betriebliche Wertschöpfung
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service-dominant logic
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Lusch, Robert F.
Maull, Roger
Payne, Adrian
Frow, Pennie
2
Vargo, Stephen L.
2
Akaka, Melissa Archpru
1
Dalli, Daniele
1
Edvardsson, Bo
1
Eggert, Andreas
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Nenonen, Suvi
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Review of marketing research
3
Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
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Conceptualizing and communicating value in business markets : from value in exchange to value in use
Eggert, Andreas
;
Ulaga, Wolfgang
;
Frow, Pennie
;
Payne, …
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 80-90
Persistent link: https://www.econbiz.de/10011822306
Saved in:
2
Designing business models for value co-creation
Storbacka, Kaj
;
Frow, Pennie
;
Nenonen, Suvi
;
Payne, Adrian
-
2012
Persistent link: https://www.econbiz.de/10009572486
Saved in:
3
An exploration of networks in value cocreation : a service-ecosystems view
Akaka, Melissa Archpru
;
Vargo, Stephen L.
;
Lusch, Robert F.
-
2012
Persistent link: https://www.econbiz.de/10009572488
Saved in:
4
The nature and understanding of value : a service-dominant logic perspective
Vargo, Stephen L.
;
Lusch, Robert F.
-
2012
Persistent link: https://www.econbiz.de/10009572489
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