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~person:"Mattila, Anna S."
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Consumer behaviour
95
Konsumentenverhalten
95
Beziehungsmarketing
28
Relationship marketing
28
Customer satisfaction
24
Dienstleistungsqualität
24
Kundenzufriedenheit
24
Service quality
24
Beschwerdemanagement
17
Complaint management
17
Gastronomie
16
Restaurant industry
16
Corporate Social Responsibility
15
Corporate social responsibility
15
Emotion
12
Hotel industry
11
Hotellerie
11
Experiment
10
Preismanagement
10
Pricing strategy
10
Gender
7
Geschlecht
7
Viral marketing
7
Virales Marketing
7
Advertising effects
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Kundenbindungsprogramm
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Loyalty program
6
USA
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United States
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Werbewirkung
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Customer service
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Gastgewerbe
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Hospitality industry
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Internet marketing
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Online retailing
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Online-Handel
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Online-Marketing
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95
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Mattila, Anna S.
Han, Heesup
115
Belk, Russell W.
107
Grunert, Klaus G.
92
Lusk, Jayson L.
82
Phau, Ian
80
Huber, Frank
79
Bauer, Hans H.
78
Gierl, Heribert
78
Herrmann, Andreas
76
Usman, Osly
76
Sheth, Jagdish N.
75
Wiedmann, Klaus-Peter
73
Foxall, Gordon R.
69
Grewal, Dhruv
69
Khare, Arpita
69
Bagozzi, Richard P.
68
Stavins, Joanna
68
Dwivedi, Yogesh Kumar
67
Loureiro, Sandra Maria Correia
65
Nayga, Rodolfo M.
65
Agarwal, Sumit
64
Wansink, Brian
64
Septianto, Felix
62
Paul, Justin
58
Jang, Soocheong
57
Laroche, Michel
57
Rajagopal
56
Janssen, Maarten C. W.
55
Ko, Eunju
55
Verhoef, Peter C.
55
Pelsmacker, Patrick de
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Krishna, Aradhna
52
Walsh, Gianfranco
52
Thøgersen, John
51
Rock, Bram de
48
Cherchye, Laurens
47
Hollebeek, Linda D.
47
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International journal of hospitality management
25
Journal of business research : JBR
7
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
7
The journal of services marketing
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Cornell hospitality quarterly : CQ
5
Journal of hospitality marketing & management
5
International journal of contemporary hospitality management
4
Journal of service management
4
The Cornell hospitality quarterly
4
Journal of retailing and consumer services
2
Journal of revenue and pricing management
2
Journal of service research
2
Journal of service research : JSR
2
Journal of travel and tourism marketing
2
Services marketing quarterly
2
European journal of marketing
1
International journal of revenue management : IJRM
1
Journal of business ethics : JOBE
1
Journal of financial services marketing : JFSM
1
Journal of marketing theory and practice
1
Journal of retailing
1
Marketing intelligence & planning
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The journal of product & brand management
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Tourism management : research, policies, practice
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ECONIS (ZBW)
95
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1
The effects of message framing in CSR advertising on consumers' emotions, attitudes, and behavioral intentions
Stadlthanner, Katja Anna
;
Andreu, Luisa
;
Ribeiro, …
- In:
Journal of hospitality marketing & management
31
(
2022
)
7
,
pp. 777-796
Persistent link: https://www.econbiz.de/10013357136
Saved in:
2
Ethnic restaurants : bringing uniqueness to the table through handwriting
Chen, Feier
;
Liu, Qing
;
Mattila, Anna S.
- In:
The Cornell hospitality quarterly
63
(
2022
)
4
,
pp. 465-478
Persistent link: https://www.econbiz.de/10013387220
Saved in:
3
Does crowdsourcing necessarily lead to brand engagement? : the role of crowdsourcing cues and relationship norms on customer-brand relationships
Herter, Márcia Maurer
;
Shuqair, Saleh
;
Pinto, Diego Costa
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 988-1004
Persistent link: https://www.econbiz.de/10014334390
Saved in:
4
Corporate sociopolitical activism (CSA) : the role of perceived impact on consumer response to contribution type
Atanga, Barbara Apaalabono
;
Mattila, Anna S.
- In:
International journal of hospitality management
113
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014325587
Saved in:
5
Cross-category add-on bundling : impact of the consumption nature of bundled products on discount framing effectiveness
Song, Myungkeun
;
Noone, Breffni M.
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
1
,
pp. 197-216
Persistent link: https://www.econbiz.de/10014245298
Saved in:
6
Generation influences perceived coolness but not favorable attitudes toward cool hotel brands
Chen, Feier
;
Quadri-Felitti, Donna
;
Mattila, Anna S.
- In:
The Cornell hospitality quarterly
64
(
2023
)
1
,
pp. 95-103
Persistent link: https://www.econbiz.de/10014229652
Saved in:
7
The effect of smart shopper self-perceptions on word-of-mouth behaviors in the loyalty reward program context
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of hospitality & tourism research : JHTR ; the …
46
(
2022
)
2
,
pp. 243-266
Persistent link: https://www.econbiz.de/10012800229
Saved in:
8
Understanding guests' evaluation of green hotels : the interplay between willingness to sacrifice for the environment and intent vs. quality-based market signals
Chen, Qimei
;
Hu, Miao
;
He, Yi
;
Lin, Ingrid
;
Mattila, Anna S.
- In:
International journal of hospitality management
104
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013255925
Saved in:
9
Retail crowding : meta-analysis of contextual and cultural moderators
Santini, Fernando de Oliveira
;
Ladeira, Wagner Junior
; …
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 57-71
Persistent link: https://www.econbiz.de/10013172890
Saved in:
10
The joint influence of the timing and framing of an online upselling message on consumer perceptions : the roles of construal level and reactance
Denizci Guillet, Basak
;
Mattila, Anna S.
;
Peng, Zixi
; …
- In:
International journal of contemporary hospitality management
34
(
2022
)
7
,
pp. 2516-2534
Persistent link: https://www.econbiz.de/10013412655
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